Strategic New Product Development for the Global Economy
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Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1057/9780230599383
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Book Chapters
The following chapters of this book are listed in IDEAS- Toyohiro Kono & Leonard Lynn, 2007. "What is a New Product?," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 1, pages 1-18, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Why New Products Fail," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 2, pages 19-45, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "New Product Development Processes," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 3, pages 46-78, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "The Globalization of New Product Development," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 4, pages 79-93, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Creating a New Product Concept," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 5, pages 94-113, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Organizing for Effective New Product Development," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 6, pages 114-132, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Creativity in Research Organizations," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 7, pages 133-154, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Evaluating New Products During the Development Process," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 8, pages 155-170, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Launching a New Product," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 9, pages 171-185, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Stopping an NPD Process and Changing Product Mixes," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 10, pages 186-201, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Recent Trends," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 11, pages 202-223, Palgrave Macmillan.
- Toyohiro Kono & Leonard Lynn, 2007. "Success Factors in New Product Development," Palgrave Macmillan Books, in: Strategic New Product Development for the Global Economy, chapter 12, pages 224-233, Palgrave Macmillan.
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