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Rolling Out New Products Across International Markets

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  • George M. Chryssochoidis

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  • George M. Chryssochoidis, 2004. "Rolling Out New Products Across International Markets," Palgrave Macmillan Books, Palgrave Macmillan, number 978-0-230-50899-6, October.
    • Handle: RePEc:pal:palbok:978-0-230-50899-6
    DOI: 10.1057/9780230508996
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    Cited by:

    1. Baumgarten, Antje & Herstatt, Cornelius & Fantapié Altobelli, Claudia, 2006. "Organization of international market introduction: Can cooperation between central units and local product management influence success," Working Papers 36, Hamburg University of Technology (TUHH), Institute for Technology and Innovation Management.
    2. Nebibe Varol & Joan Costa-i-Font & Alistair McGuire, 2011. "Explaining Early Adoption on New Medicines: Regulation, Innovation and Scale," CESifo Working Paper Series 3459, CESifo.
    3. Van Delft, Christian & Kerbache, Laoucine & El Khoury, Hiba, 2011. "Optimal strategy for stochastic product rollover under risk using CVAR analysis," HEC Research Papers Series 958, HEC Paris.
    4. Joan Costa-i-Font & Alistair McGuire & Nebibe Varol, 2011. "Does Pharmaceutical Price Regulation Affect the Adoption of Generic Competition? Evidence from the OECD, 1999-2008," CESifo Working Paper Series 3441, CESifo.

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