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Bricolage And Growth Strategies: Effects On The Performance Of Palestinian Women-Led Firms

Author

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  • ANA M. BOJICA

    (University of Granada, Spain, Campus de Cartuja, s/n, C.P. 18071, Spain)

  • ABEER ISTANBOULI

    (University of Granada, Spain, Campus de Cartuja, s/n, C.P. 18071, Spain)

  • MARIA DEL MAR FUENTES-FUENTES

    (University of Granada, Spain, Campus de Cartuja, s/n, C.P. 18071, Spain)

Abstract

This study explores the relationships between bricolage, firm performance and growth opportunities in contexts characterized by extreme resource scarcity. Using a sample of 160 Palestinian female entrepreneurs as representative of entrepreneurs acting in extremely resource-deprived environments, we find that bricolage has a positive influence on firm performance. Further, as predicted in the hypotheses, the role of bricolage differs depending on the type of strategy the firm develops. When firms seek to introduce new products/services or modifications in their current products/services, a high level of bricolage hinders performance. Conversely, when firms seek to expand by introducing their current products/services in new markets and opening new locations, bricolage enhances performance. This study offers a more nuanced understanding than previous research of the role of bricolage in contexts of extreme resource constraints.

Suggested Citation

  • Ana M. Bojica & Abeer Istanbouli & Maria Del Mar Fuentes-Fuentes, 2014. "Bricolage And Growth Strategies: Effects On The Performance Of Palestinian Women-Led Firms," Journal of Developmental Entrepreneurship (JDE), World Scientific Publishing Co. Pte. Ltd., vol. 19(04), pages 1-23.
    • Handle: RePEc:wsi:jdexxx:v:19:y:2014:i:04:n:s108494671450023x
    DOI: 10.1142/S108494671450023X
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    References listed on IDEAS

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    1. Stefanie Brodmann & Ernesto P. Cuadra & Mohamad Ismail Allouche & Samira Ahmed Hillis, 2012. "From Education-to-Work : Opportunities and Challenges in the West Bank and Gaza," World Bank Publications - Reports 10854, The World Bank Group.
    2. World Bank, 2011. "Coping with Conflict? Poverty and Inclusion in the West Bank and Gaza," World Bank Publications - Reports 2774, The World Bank Group.
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