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An Economic Theory of Avant‐Garde and Popular Art, or High and Low Culture

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  • Tyler Cowen
  • Alexander Tabarrok

Abstract

Artists face choices between the pecuniary benefits of selling to the market and the nonpecuniary benefits of creating to please their own tastes. We examine how changes in wages, lump‐sum income, and capital‐labor ratios affect the artist's pursuit of self‐satisfaction versus market sales. Using our model of labor supply, we consider the economic forces behind the high/low culture split, why some artistic media offer greater scope for the avant‐garde than others, why so many artists dislike the market, and how economic growth and taxation affect the quantity and form of different kinds of art.

Suggested Citation

  • Tyler Cowen & Alexander Tabarrok, 2000. "An Economic Theory of Avant‐Garde and Popular Art, or High and Low Culture," Southern Economic Journal, John Wiley & Sons, vol. 67(2), pages 232-253, October.
    • Handle: RePEc:wly:soecon:v:67:y:2000:i:2:p:232-253
    DOI: 10.1002/j.2325-8012.2000.tb00335.x
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    References listed on IDEAS

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    Cited by:

    1. Alexander Cuntz, 2018. "Creators’ Income Situation in the Digital Age," LIS Working papers 755, LIS Cross-National Data Center in Luxembourg.

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