Distribution Of Tourism Services In Omnichannel Retailing
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DOI: 10.36997/TC2020.335
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References listed on IDEAS
- Anonymous, 2014. "Introduction to the Issue," Journal of Wine Economics, Cambridge University Press, vol. 9(1), pages 1-2, May.
- Lala Hu & Mirko Olivieri, 2020. "Social Media and Omni-Channel Strategies in the Tourism Industry: An Analysis of Club Med," Springer Proceedings in Business and Economics, in: Francisco J. Martínez-López & Steven D'Alessandro (ed.), Advances in Digital Marketing and eCommerce, pages 47-55, Springer.
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More about this item
Keywords
omnichannel approach; tourism; features; customer experience process.;All these keywords.
JEL classification:
- Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development
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