The influence of service orientation and interaction orientation on consumer identification
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DOI: 10.1080/02642069.2014.871533
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References listed on IDEAS
- Sung-Joon Yoon & Dong-Choon Choi & Jong-Won Park, 2007. "Service Orientation: Its Impact on Business Performance in the Medical Service Industry," The Service Industries Journal, Taylor & Francis Journals, vol. 27(4), pages 371-388, June.
- G. Tomas M. Hult & David J. Ketchen & Stanley F. Slater, 2005. "Market orientation and performance: an integration of disparate approaches," Strategic Management Journal, Wiley Blackwell, vol. 26(12), pages 1173-1181, December.
- Cedric Hsi-Jui Wu & Rong-Da Liang & Wei Tung & Ching-Sheng Chang, 2008. "Structural relationships among organisation service orientation, employee service performance, and consumer identification," The Service Industries Journal, Taylor & Francis Journals, vol. 28(9), pages 1247-1263, November.
- Fine, Leslie M., 2009. "The bottom line: Marketing and firm performance," Business Horizons, Elsevier, vol. 52(3), pages 209-214, May.
- Olavarrieta, Sergio & Friedmann, Roberto, 2008. "Market orientation, knowledge-related resources and firm performance," Journal of Business Research, Elsevier, vol. 61(6), pages 623-630, June.
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Cited by:
- Cindy Yunhsin Chou & Yung-Cheng Shen & Po-Han Wu & Heng-Yu Lin, 2022. "Employee perceived meaning of work and service adaptive behavior: a psychological resourcefulness perspective," Service Business, Springer;Pan-Pacific Business Association, vol. 16(4), pages 1035-1063, December.
- Colin C. J. Cheng & Chwen Sheu, 2017. "When are strategic orientations beneficial for collaborative service innovation?," The Service Industries Journal, Taylor & Francis Journals, vol. 37(7-8), pages 466-493, June.
- Trong Tuan Luu, 2019. "CSR and Customer Value Co-creation Behavior: The Moderation Mechanisms of Servant Leadership and Relationship Marketing Orientation," Journal of Business Ethics, Springer, vol. 155(2), pages 379-398, March.
- Yang, Defeng & Chen, Xiaoyun & Ma, Baolong & Wei, Haiying, 2022. "When can interaction orientation create more service value? The moderating role of frontline employees' trust in managers and employee deep acting," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
- Brashear-Alejandro, Thomas & Kang, Jun & Groza, Mark D., 2016. "Leveraging loyalty programs to build customer–company identification," Journal of Business Research, Elsevier, vol. 69(3), pages 1190-1198.
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