Measuring and managing service performance of luxury stores: development of a balanced scorecard
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DOI: 10.1080/02642069.2013.747517
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References listed on IDEAS
- Jean-Noël Kapferer, 1992. "Die Marke, Kapital des Unternehmens," Post-Print hal-00788645, HAL.
- Jean-Noël Kapferer & Vincent Bastien, 2009. "The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands," Post-Print hal-00786813, HAL.
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Cited by:
- Cervellon, Marie-Cécile & Poujol, Juliet F. & Tanner, J.F., 2019. "Judging by the wristwatch: Salespersons’ responses to status signals and stereotypes of luxury clients," Journal of Retailing and Consumer Services, Elsevier, vol. 51(C), pages 191-201.
- Marie-Cécile Cervellon & Fanny-Juliet Poujol & John F. Tanner Jr, 2019. "Judging by the wristwatch: Salespersons’ responses to status signals and stereotypes of luxury clients," Post-Print hal-03122118, HAL.
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