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Development of and prospects for cruising in Europe

Author

Listed:
  • Peter Wild
  • John Dearing

Abstract

This paper evaluates the development of prospects for cruising in Europe. It examines this within the broad framework of economic theory and maritime economics. Initially, the market structures and relationships applicable to cruising are considered with particular attention being paid to the linkages between the shipping markets and tourism and leisure. This conceptual analysis suggests that whilst cruising has a strong shipping element it does not fall exclusively within the classic framework of maritime economics but draws from both shipping and tourism and leisure. For reasons of clarity, a number of definitions are also provided covering maritime tourism and leisure, cruising, and supply and demand, as it relates to cruising. Following this, an overview of the cruise industry is included. This focuses primarily on the growth in the demand both world wide and at regional level. In particular, the analysis places the development of cruising in Europe in market perspective. Subsequently, the development of cruising in the UK is examined as a case study. Initially, UK market growth is analysed and it can be seen that the UK is now the second largest cruise market in the world after North America. Projections of the growth in UK demand to 2003 are also provided. The growth in supply is also studied and the UK targeted fleet is identified. In addition, the question of ownership is addressed. The prospects of employment for UK seafarers within the cruise industry are also considered and results obtained from the analysis suggest that it should be possible to increase the participation of UK and other European seafarers within the cruise industry at all levels and in all departments. In the final section of the paper, the position of UK ports as terminals and destinations is evaluated. It is concluded that the fundamentals of the cruise business remain strong, and continued growth by the industry should be possible for the foreseeable future.

Suggested Citation

  • Peter Wild & John Dearing, 2000. "Development of and prospects for cruising in Europe," Maritime Policy & Management, Taylor & Francis Journals, vol. 27(4), pages 315-333.
    • Handle: RePEc:taf:marpmg:v:27:y:2000:i:4:p:315-333
    DOI: 10.1080/030888300416522
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    Cited by:

    1. Lara Penco & Giorgia Profumo & Roberta Scarsi, 2017. "Stakeholder Orientation in Cruise Lines’ Mission Statements," Sustainability, MDPI, vol. 9(11), pages 1-24, November.
    2. Diakomihalis, Mihail N., 2007. "Chapter 13 Greek Maritime Tourism: Evolution, Structures and Prospects," Research in Transportation Economics, Elsevier, vol. 21(1), pages 419-455, January.
    3. Suellen Tapsall & Geoffrey N Soutar & Wendy A Elliott & Tim Mazzarol & Jennifer Holland, 2022. "COVID-19’s impact on the perceived risk of ocean cruising: A best-worst scaling study of Australian consumers," Tourism Economics, , vol. 28(1), pages 248-271, February.
    4. Yui-yip Lau & Tsz Leung Yip & Maneerat Kanrak, 2022. "Fundamental Shifts of Cruise Shipping in the Post-COVID-19 Era," Sustainability, MDPI, vol. 14(22), pages 1-14, November.
    5. Branislav Dragović & Maja Škurić & Davorin Kofjač, 2014. "A proposed simulation-based operational policy for cruise ships in the port of Kotor," Maritime Policy & Management, Taylor & Francis Journals, vol. 41(6), pages 560-588, November.
    6. Castillo-Manzano, José I. & Fageda, Xavier & Gonzalez-Laxe, Fernando, 2014. "An analysis of the determinants of cruise traffic: An empirical application to the Spanish port system," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 66(C), pages 115-125.
    7. Dr. Murat çuhadar & Iclal Cogurcu & Ceyda Kukrer, 2014. "Modelling and Forecasting Cruise Tourism Demand to Izmir by Different Artificial Neural Network Architectures," International Journal of Business and Social Research, MIR Center for Socio-Economic Research, vol. 4(3), pages 12-28, March.
    8. Dr. Murat çuhadar & Iclal Cogurcu & Ceyda Kukrer, 2014. "Modelling and Forecasting Cruise Tourism Demand to Izmir by Different Artificial Neural Network Architectures," International Journal of Business and Social Research, LAR Center Press, vol. 4(3), pages 12-28, March.
    9. Yue Jiao & Maxim A. Dulebenets & Yui-yip Lau, 2020. "Cruise Ship Safety Management in Asian Regions: Trends and Future Outlook," Sustainability, MDPI, vol. 12(14), pages 1-15, July.
    10. Chang, Young-Tae & Lee, Suhyung & Park, Hyosoo (Kevin), 2017. "Efficiency analysis of major cruise lines," Tourism Management, Elsevier, vol. 58(C), pages 78-88.
    11. Yen E. Lam-González & Chaitanya Suárez-Rojas & Carmelo J. León, 2019. "Factors Constraining International Growth in Nautical Tourism Firms," Sustainability, MDPI, vol. 11(23), pages 1-19, December.
    12. Lara Penco & Giorgia Profumo, 2016. "Merger&Acquisitions (M&As) e alliances delle imprese crocieristiche: un?analisi delle determinanti strategiche," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2016(2), pages 237-264.
    13. Georgia Papadopoulou & Evangelos Sambracos & Sofia Xesfingi, 2017. "Influential Factors of Passengers' Expenditures During A Cruise Trip: The Case of the Greek Islands," South-Eastern Europe Journal of Economics, Association of Economic Universities of South and Eastern Europe and the Black Sea Region, vol. 15(1), pages 15-31.
    14. Pierfelice Rosato, 2013. "Il processo d?acquisto del prodotto crocieristico nel mercato italiano," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2013(2), pages 287-308.
    15. Papadopoulou, Georgia & Sambracos, Evangelos, 2014. "Recent Evolution of Cruise Activities in European Ports of Embarkation: a Quantitative and Economic Approach," MPRA Paper 68626, University Library of Munich, Germany.
    16. Francesco Parola & Lara Penco & Luca Persico & Giovanni Satta, 2013. "La creazione di valore di lungo periodo nelle destinazioni crocieristiche: passaparola e soddisfazione del passeggero," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2013(1), pages 7-28.
    17. Irina Svaetichin & Tommi Inkinen, 2017. "Port Waste Management in the Baltic Sea Area: A Four Port Study on the Legal Requirements, Processes and Collaboration," Sustainability, MDPI, vol. 9(5), pages 1-17, April.
    18. Lara Penco & Marco Remondino & De Falco Salvatore Esposito, 2013. "L?effetto dei blog e del passaparola virtuale sul processo decisionale dei crocieristi: un?analisi con simulazione ad agenti," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2013(3), pages 371-391.

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