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The Micro-foundations of Regional Branching-the Case of Digitization of Publishing

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  • Markus M. Bugge
  • Sara Øiestad

Abstract

Theorizing within evolutionary economic geography on regional branching of industries has so far been depicted as evolving through routine replication among different economic actors that hold various degrees of relatedness. Methodologically, related variety and unrelated variety have been studied quantitatively, treating relatedness between economic agents as pre-defined industrial classifications. This represents a need for a complementary qualitative and in-depth understanding of how knowledge is re-combined in various settings. Based on a qualitative case study in the publishing industry, whose technological platforms and business models are currently facing severe challenges associated with digitization, this paper seeks to improve our understanding of how knowledge is re-combined and re-applied in various ways. The paper explores and discusses how this industry branches out into new activities, and reflects upon the channels through which these processes unfold. How is the old and the new in the economy bridged? How is the relationship between specialization and diversification played out? In this sense, the paper seeks to contribute to improving our understanding of the epistemic micro-foundations for regional branching and economic development .

Suggested Citation

  • Markus M. Bugge & Sara Øiestad, 2015. "The Micro-foundations of Regional Branching-the Case of Digitization of Publishing," European Planning Studies, Taylor & Francis Journals, vol. 23(4), pages 764-784, April.
    • Handle: RePEc:taf:eurpls:v:23:y:2015:i:4:p:764-784
    DOI: 10.1080/09654313.2014.970131
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