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The production and construction of celebrity advocacy in international development

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  • Dan Brockington

Abstract

There has been a proliferation of celebrity within development publicity, media events and representations, which has received little attention from development scholars. This paper charts the rise of celebrity within development, drawing from over 120 interviews conducted with development, media and celebrity professionals. I examine how the presence of celebrity within development is mediated and the political economy of the celebrity–charity–corporate complex which results. I use these findings to interrogate recent writings on the work of celebrity advocacy in development and demonstrate that understanding the production and construction of celebrity development interventions helps substantially in understanding their effects.

Suggested Citation

  • Dan Brockington, 2014. "The production and construction of celebrity advocacy in international development," Third World Quarterly, Taylor & Francis Journals, vol. 35(1), pages 88-108, January.
    • Handle: RePEc:taf:ctwqxx:v:35:y:2014:i:1:p:88-108
    DOI: 10.1080/01436597.2014.868987
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    Citations

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    Cited by:

    1. Palash Kamruzzaman, 2017. "Understanding the Role of National Development Experts in Development Ethnography," Development Policy Review, Overseas Development Institute, vol. 35(1), pages 39-63, January.
    2. Siobhan McGrath & Fabiola Mieres, 2022. "The Business of Abolition: Marketizing ‘Anti‐slavery’," Development and Change, International Institute of Social Studies, vol. 53(1), pages 3-30, January.
    3. Waku Ogiso & Hiroaki Funahashi & Yoshiyuki Mano, 2022. "Examining the Role of Source Evaluation in Athlete Advocacy: How Can Advocate Athletes Inspire Public Involvement in Racial Issues?," Social Sciences, MDPI, vol. 11(8), pages 1-18, August.
    4. Sérgio Nunes & Philip Cooke & Fábio Tomaz, 2022. "Celebrities and GreenSphere tourism," Regional Science Policy & Practice, Wiley Blackwell, vol. 14(3), pages 627-643, June.
    5. Firth, Jeanne & Passidomo, Catarina, 2022. "New Orleans’ “restaurant renaissance,” chef humanitarians, and the New Southern food movement," LSE Research Online Documents on Economics 114893, London School of Economics and Political Science, LSE Library.
    6. Murat Arsel & Bram Büscher, 2015. "Forum 2015," Development and Change, International Institute of Social Studies, vol. 46(4), pages 949-960, July.
    7. Kimberly N. Hill‐Tout & Roberta Hawkins, 2023. "Accessorizing development: Fundraising bracelets for International Development as a New Development Responsibility," Journal of International Development, John Wiley & Sons, Ltd., vol. 35(7), pages 2046-2066, October.
    8. Treffgarne, Carew B.W., 2019. "Joined-up government? Insights from education during DFID’s first decade," International Journal of Educational Development, Elsevier, vol. 68(C), pages 45-55.
    9. John D. Cameron & Emmanuel Solomon & William Clarke, 2022. "Soundtracks of Poverty and Development: Music, Emotions and Representations of the Global South," The European Journal of Development Research, Palgrave Macmillan;European Association of Development Research and Training Institutes (EADI), vol. 34(2), pages 785-805, April.
    10. Filippo Menga & Michael K. Goodman, 2022. "The High Priests of Global Development: Capitalism, Religion and the Political Economy of Sacrifice in a Celebrity‐led Water Charity," Development and Change, International Institute of Social Studies, vol. 53(4), pages 705-735, July.
    11. Richey, Lisa Ann & Ponte, Stefano, 2021. "Brand Aid and coffee value chain development interventions: Is Starbucks working aid out of business?," World Development, Elsevier, vol. 143(C).

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