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Messung von Kooperationserfolg in Clustern

Author

Listed:
  • Alexander Bode

    (TU Darmstadt)

  • Ingo Däberitz

    (TU Darmstadt)

  • Juri Fionik

    (TU Darmstadt)

Abstract

Zusammenfassung Erfolgsmessung ist in Unternehmen eine notwendige Grundvoraussetzung für fundierte strategische Entscheidungen und deren Evaluation. Bei der Bewertung von Aktivitäten in N etzwerken und Clustern spielt die vergleichbare Erfolgsmessung bislang aber nur eine untergeordnete Rolle. In der Literatur existieren noch keine wissenschaftlich fundierten Verfahren zur quantitativen und qualitativen Erfassung von E rfolg in Clustern als Ergebnis der Arbeit des Cluster-Managements. Im vorliegenden Beitrag wird ein grundsätzliches Begriffsverständnis für Cluster und Netzwerke aus Managementperspektive geschaffen. Aus dem spezifischen Verständnis eines Clusters mit Netzwerkcharakter lassen sich Erfolgsfaktoren für die Arbeit der einzelnen Cluster-Akteure ableiten. Als Basis dazu dienen die Quellen für Wettbewerbsvorteile, die sich aus Theorien des strategischen Managements (Relational View und Ressource-based View) ableiten lassen. Dabei wird vor allem die individuelle Zielsetzung der am Cluster beteiligten A kteure berücksichtigt. Aus der umfassenden Zusammenstellung werden die Instrumente zur Erfolgsmessung auf ihre Cluster-Eignung hin überprüft und darauf aufbauend wird ein Erklärungsmodell entwickelt. Das Erklärungsmodell rückt die Unternehmensperspektive in den Fokus der Clusterforschung und dient als Grundlage für weitere wissenschaftliche und empirische Forschungsarbeiten. Für die Cluster-Akteure (Cluster-Management, Politik und Unternehmen) lassen sich aus dem Modell bereits konkrete Handlungsempfehlung ableiten.

Suggested Citation

  • Alexander Bode & Ingo Däberitz & Juri Fionik, 2011. "Messung von Kooperationserfolg in Clustern," Schmalenbach Journal of Business Research, Springer, vol. 63(7), pages 662-688, November.
    • Handle: RePEc:spr:sjobre:v:63:y:2011:i:7:d:10.1007_bf03372856
    DOI: 10.1007/BF03372856
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    References listed on IDEAS

    as
    1. Carsten Fussan & Katja Klepper, 2007. "Vorteile für Beschaffungsbeziehungen in Clustern? Eine vergleichende transaktionskostenanalytische Betrachtung," Schmalenbach Journal of Business Research, Springer, vol. 59(5), pages 588-614, August.
    2. Alexander Bode & Tobias B. Talmon l'Armee & Simon Alig, 2010. "Research note: clusters vs. networks – a literature-based approach towards an integrated concept," International Journal of Globalisation and Small Business, Inderscience Enterprises Ltd, vol. 4(1), pages 92-110.
    3. Maskell, Peter & Malmberg, Anders, 1999. "Localised Learning and Industrial Competitiveness," Cambridge Journal of Economics, Cambridge Political Economy Society, vol. 23(2), pages 167-185, March.
    4. Carolin Häussler & Hans-Martin Zademach, 2007. "Cluster Performance Reconsidered: Structure, Linkages and Paths in the German Bioteehnology Industry, 1996-2003," Schmalenbach Business Review (sbr), LMU Munich School of Management, vol. 59(3), pages 261-281, July.
    5. Carola Jungwirth & Daniel Grundgreif & Elisabeth Muller, 2011. "How to turn public networks into clubs? The challenge of being a cluster manager," International Journal of Entrepreneurial Venturing, Inderscience Enterprises Ltd, vol. 3(3), pages 262-280.
    6. Bode, Alexander & Talmon l'Armee, Tobias & Alig, Simon, 2010. "Clusters vs. Networks – a literature based approach towards an integrated concept," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 42559, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
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    Cited by:

    1. Frederik M. Metzger & Stefan Berwing & Thomas Armbrüster & Achim Oberg, 2012. "Koordinationsmechanismen und Innovativität von Netzwerken: eine empirische Analyse," Schmalenbach Journal of Business Research, Springer, vol. 64(4), pages 428-455, June.
    2. Max J. Ringlstetter & Benjamin Klein & Björn Schäfer, 2014. "Interorganisationale Kooperationsfähigkeit in der Praxis — Zentraler Baustein zur Sicherung der Zukunftsfähigkeit von Unternehmen," Schmalenbach Journal of Business Research, Springer, vol. 66(68), pages 123-146, January.

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    Keywords

    L14;

    JEL classification:

    • L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation

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