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Evidence for covert attention switching from eye-movements. Reply to commentaries on Liechty et al., 2003

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  • Michel Wedel
  • Rik Pieters
  • John Liechty

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Suggested Citation

  • Michel Wedel & Rik Pieters & John Liechty, 2003. "Evidence for covert attention switching from eye-movements. Reply to commentaries on Liechty et al., 2003," Psychometrika, Springer;The Psychometric Society, vol. 68(4), pages 557-562, December.
    • Handle: RePEc:spr:psycho:v:68:y:2003:i:4:p:557-562
    DOI: 10.1007/BF02295611
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    References listed on IDEAS

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    1. Michel Wedel & Rik Pieters, 2000. "Eye Fixations on Advertisements and Memory for Brands: A Model and Findings," Marketing Science, INFORMS, vol. 19(4), pages 297-312, October.
    2. John Liechty & Rik Pieters & Michel Wedel, 2003. "Global and local covert visual attention: Evidence from a bayesian hidden markov model," Psychometrika, Springer;The Psychometric Society, vol. 68(4), pages 519-541, December.
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