Promoting condom usage to male sex workers in Thailand: a development of a conceptual framework: social marketing perspective
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DOI: 10.1007/s12208-017-0184-0
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- Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
- Wawer, Maria J. & Podhisita, Chai & Kanungsukkasem, Uraiwan & Pramualratana, Anthony & McNamara, Regina, 1996. "Origins and working conditions of female sex workers in urban Thailand: Consequences of social context for HIV transmission," Social Science & Medicine, Elsevier, vol. 42(3), pages 453-462, February.
- Peattie, Ken & Peattie, Sue, 2009. "Social marketing: A pathway to consumption reduction?," Journal of Business Research, Elsevier, vol. 62(2), pages 260-268, February.
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Keywords
The stages of change theory; The theory of planned behaviour; Thailand; Condom use;All these keywords.
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