Female entrepreneurship involvement in digital transformation process through perspective of gender employment and pay gaps

The main goal of the study is to investigate and to quantify the relations between the gender aspects and the processes of digital transformation in a relation to the eco-innovation processes. The processes of digital transformation in enterprises bring the changes of business strategies, processes, management, principles, approaches, and methods. A change in the roles of the managerial and other work positions, which can have an impact on efficiency of engaged processes in enterprises, is associated with them. The actual research studies aimed at investigating the female role in the leadership position have been focused on business processes mainly, which the effect of leadership is not difficult to quantify within. The procedures of digital transformation and the eco-innovation processes within them bring new dimension of the managerial work and a need for several technical, economic, and personal changes. According to the examined literature review, the three research questions are formulated, whilst each one is related to the particular examined field – the gender employment gap, the gender pay gap, and the female entrepreneurship participation. The applied regression analysis with the testing phase serves to analyse the data gathered. The carried-out analysis provides the interesting finding also from a geographical view. The gender employment gap in its different forms is confirmed by the outcomes of the constructed panel regression models in a majority of the explored cases. The gender pay gap is not seen as statistically significant. The female entrepreneurship participation represents the strongest point and it is confirmed absolutely at all. The study outcomes will support the creation of active environmental and innovation policies at the national and international level. Investigating gender diversity and its impact on the eco-innovation processes will enable the creation of mechanisms for eliminating the gender disparities, improving environmental reputation, and for effective decision-making processes.