IDEAS home Printed from https://ideas.repec.org/a/spr/infosf/v10y2008i4d10.1007_s10796-008-9099-y.html
   My bibliography  Save this article

Household technology adoption in a global marketplace: Incorporating the role of espoused cultural values

Author

Listed:
  • Xiaojun Zhang

    (University of Arkansas)

  • Likoebe M. Maruping

    (University of Arkansas)

Abstract

This paper extends prior research in household technology adoption by incorporating the role of espoused cultural values. Specifically, we theorize that espoused cultural values–individualism/collectivism, masculinity/femininity, power distance, uncertainty avoidance, and long-term orientation—play an important role in affecting consumers’ behaviors by altering consumers’ belief structures—attitudinal beliefs, normative beliefs, and control beliefs. Our theoretical model predicts that the impact of consumers’ belief structures on household technology adoption intention varies across consumers with different cultural values. Propositions are provided to explain how different cultural mechanisms moderate the relationships between consumers’ beliefs and household technology adoption intention. The paper concludes with theoretical implications, future research directions, and practical implications.

Suggested Citation

  • Xiaojun Zhang & Likoebe M. Maruping, 2008. "Household technology adoption in a global marketplace: Incorporating the role of espoused cultural values," Information Systems Frontiers, Springer, vol. 10(4), pages 403-413, September.
    • Handle: RePEc:spr:infosf:v:10:y:2008:i:4:d:10.1007_s10796-008-9099-y
    DOI: 10.1007/s10796-008-9099-y
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1007/s10796-008-9099-y
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1007/s10796-008-9099-y?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Rabinra N Kanungo & Richard W Wright, 1983. "A Cross-Cultural Comparative Study of Managerial Job Attitudes," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 14(2), pages 115-129, June.
    2. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    3. Bradley L Kirkman & Kevin B Lowe & Cristina B Gibson, 2006. "A quarter century of Culture's Consequences: a review of empirical research incorporating Hofstede's cultural values framework," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 37(3), pages 285-320, May.
    4. Kevin Y Au, 1999. "Intra-cultural Variation: Evidence and Implications for International Business," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 30(4), pages 799-812, December.
    5. Venkatesh, Viswanath & Morris, Michael G. & Ackerman, Phillip L., 2000. "A Longitudinal Field Investigation of Gender Differences in Individual Technology Adoption Decision-Making Processes," Organizational Behavior and Human Decision Processes, Elsevier, vol. 83(1), pages 33-60, September.
    6. Viswanath Venkatesh & Fred D. Davis, 2000. "A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies," Management Science, INFORMS, vol. 46(2), pages 186-204, February.
    7. Herbert C. Kelman, 1958. "Compliance, identification, and internalization three processes of attitude change," Journal of Conflict Resolution, Peace Science Society (International), vol. 2(1), pages 51-60, March.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Venkatesh, Viswanath & Davis, Fred D. & Zhu, Yaping, 2022. "A cultural contingency model of knowledge sharing and job performance," Journal of Business Research, Elsevier, vol. 140(C), pages 202-219.
    2. Chulhwan Chris Bang, 2015. "Information systems frontiers: Keyword analysis and classification," Information Systems Frontiers, Springer, vol. 17(1), pages 217-237, February.
    3. Hasan Zahid & Badariah Haji Din, 2019. "Determinants of Intention to Adopt E-Government Services in Pakistan: An Imperative for Sustainable Development," Resources, MDPI, vol. 8(3), pages 1-25, July.
    4. Arnold Kamis & Tziporah Stern & Daniel M. Ladik, 2010. "A flow-based model of web site intentions when users customize products in business-to-consumer electronic commerce," Information Systems Frontiers, Springer, vol. 12(2), pages 157-168, April.
    5. Frederico Cruz-Jesus & Tiago Oliveira & Fernando Bacao & Zahir Irani, 0. "Assessing the pattern between economic and digital development of countries," Information Systems Frontiers, Springer, vol. 0, pages 1-20.
    6. Kun Wang & Junxi Qian & Lixiong Liu, 2020. "Understanding Environmental Pollutions of Informal E-Waste Clustering in Global South via Multi-Scalar Regulatory Frameworks: A Case Study of Guiyu Town, China," IJERPH, MDPI, vol. 17(8), pages 1-18, April.
    7. Ludwig Christian Schaupp & Lemuria Carter, 2010. "The impact of trust, risk and optimism bias on E-file adoption," Information Systems Frontiers, Springer, vol. 12(3), pages 299-309, July.
    8. Junzhao Ma & Qingyi Huang, 2015. "Does better Internet access lead to more adoption? A new empirical study using household relocation," Information Systems Frontiers, Springer, vol. 17(5), pages 1097-1110, October.
    9. Kamran Mahroof & Vishanth Weerakkody & Dilek Onkal & Zahid Hussain, 2020. "Technology as a Disruptive Agent: Intergenerational Perspectives," Information Systems Frontiers, Springer, vol. 22(3), pages 749-770, June.
    10. I. Reay & P. Beatty & S. Dick & J. Miller, 2013. "Privacy policies and national culture on the internet," Information Systems Frontiers, Springer, vol. 15(2), pages 279-292, April.
    11. Mahfuz Ashraf & Jo Hanisch & Paul Swatman, 2009. "ICT intervention in the ‘Chandanbari’ Village of Bangladesh: Results from a field study," Information Systems Frontiers, Springer, vol. 11(2), pages 155-166, April.
    12. Frederico Cruz-Jesus & Tiago Oliveira & Fernando Bacao & Zahir Irani, 2017. "Assessing the pattern between economic and digital development of countries," Information Systems Frontiers, Springer, vol. 19(4), pages 835-854, August.
    13. Anastasiou Kartas & Sigi Goode, 2012. "Use, perceived deterrence and the role of software piracy in video game console adoption," Information Systems Frontiers, Springer, vol. 14(2), pages 261-277, April.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Cowan, Kelly R. & Daim, Tugrul U., 2011. "Review of technology acquisition and adoption research in the energy sector," Technology in Society, Elsevier, vol. 33(3), pages 183-199.
    2. Liu, Chuang-Chun, 2016. "Understanding player behavior in online games: The role of gender," Technological Forecasting and Social Change, Elsevier, vol. 111(C), pages 265-274.
    3. Song, Jinzhu & Drennan, Judy C. & Andrews, Lynda M., 2012. "Exploring regional differences in Chinese consumer acceptance of new mobile technology: A qualitative study," Australasian marketing journal, Elsevier, vol. 20(1), pages 80-88.
    4. Lorenz Graf-Vlachy & Katharina Buhtz & Andreas König, 2018. "Social influence in technology adoption: taking stock and moving forward," Management Review Quarterly, Springer, vol. 68(1), pages 37-76, February.
    5. Sung S. Kim & Naresh K. Malhotra, 2005. "A Longitudinal Model of Continued IS Use: An Integrative View of Four Mechanisms Underlying Postadoption Phenomena," Management Science, INFORMS, vol. 51(5), pages 741-755, May.
    6. Agarwal, Reeti & Rastogi, Sanjay & Mehrotra, Ankit, 2009. "Customers’ perspectives regarding e-banking in an emerging economy," Journal of Retailing and Consumer Services, Elsevier, vol. 16(5), pages 340-351.
    7. Chaouali, Walid & Ben Yahia, Imene & Souiden, Nizar, 2016. "The interplay of counter-conformity motivation, social influence, and trust in customers' intention to adopt Internet banking services: The case of an emerging country," Journal of Retailing and Consumer Services, Elsevier, vol. 28(C), pages 209-218.
    8. S. V. Krishna Kishore & Aloysius Henry Sequeira, 2016. "An Empirical Investigation on Mobile Banking Service Adoption in Rural Karnataka," SAGE Open, , vol. 6(1), pages 21582440166, March.
    9. Rahman Ummeh Habiba Faria Benteh & Zafar Muhammad Khubaib, 2020. "Factors Influencing Uber Adoption In Bangladesh And Pakistan," Open Economics, De Gruyter, vol. 3(1), pages 86-97, January.
    10. Herbjørn Nysveen & Per Egil Pedersen, 2016. "Consumer adoption of RFID-enabled services. Applying an extended UTAUT model," Information Systems Frontiers, Springer, vol. 18(2), pages 293-314, April.
    11. Jasmine A. L. Yeap & T. Ramayah & Pedro Soto-Acosta, 2016. "Factors propelling the adoption of m-learning among students in higher education," Electronic Markets, Springer;IIM University of St. Gallen, vol. 26(4), pages 323-338, November.
    12. Rahman Ummeh Habiba Faria Benteh & Zafar Muhammad Khubaib, 2020. "Factors Influencing Uber Adoption In Bangladesh And Pakistan," Open Economics, De Gruyter, vol. 3(1), pages 86-97, January.
    13. Ilyoo Barry Hong, 2018. "Social and Personal Dimensions as Predictors of Sustainable Intention to Use Facebook in Korea: An Empirical Analysis," Sustainability, MDPI, vol. 10(8), pages 1-16, August.
    14. Se-Joon Hong & Kar Yan Tam, 2006. "Understanding the Adoption of Multipurpose Information Appliances: The Case of Mobile Data Services," Information Systems Research, INFORMS, vol. 17(2), pages 162-179, June.
    15. Trojanowski Mariusz & Kułak Jacek, 2017. "The Impact of Moderators and Trust on Consumer’s Intention to Use a Mobile Phone for Purchases," Journal of Management and Business Administration. Central Europe, Sciendo, vol. 25(2), pages 91-116, June.
    16. Valerie Alexandra & Miguel M. Torres & Olga Kovbasyuk & Theophilus B. A. Addo & Maria Cristina Ferreira, 2017. "The Relationship Between Social Cynicism Belief, Social Dominance Orientation, and the Perception of Unethical Behavior: A Cross-Cultural Examination in Russia, Portugal, and the United States," Journal of Business Ethics, Springer, vol. 146(3), pages 545-562, December.
    17. Mäntymäki, Matti & Salo, Jari, 2013. "Purchasing behavior in social virtual worlds: An examination of Habbo Hotel," International Journal of Information Management, Elsevier, vol. 33(2), pages 282-290.
    18. Fatima Zahra Barrane & Gahima Egide Karuranga & Diane Poulin, 2018. "Technology Adoption and Diffusion: A New Application of the UTAUT Model," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 15(06), pages 1-19, December.
    19. Joan Torrent-Sellens & Cristian Salazar-Concha & Pilar Ficapal-Cusí & Francesc Saigí-Rubió, 2021. "Using Digital Platforms to Promote Blood Donation: Motivational and Preliminary Evidence from Latin America and Spain," IJERPH, MDPI, vol. 18(8), pages 1-17, April.
    20. Yuting Zhang & Xiaofen Yu & Ning Cai & Yong Li, 2020. "Analyzing the Employees’ New Media Use in the Energy Industry：The Role of Creative Self-Efficacy, Perceived Usefulness and Leaders’ Use," Sustainability, MDPI, vol. 12(3), pages 1-13, January.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:infosf:v:10:y:2008:i:4:d:10.1007_s10796-008-9099-y. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.