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Assessing the recreational value of protective forests at Taitung Forest Park in Taiwan

Author

Listed:
  • Chyi-Rong Chiou

    (National Taiwan University, Taiwan)

  • Jiunn-Cheng Lin

    (Taiwan Forestry Research Institute, Taiwan)

  • Wan-Yu Liu

    (National Chung Hsing University, Taiwan)

  • Tsung-Wei Lin

    (National Taiwan University, Taiwan)

Abstract

The protective forests in the Taitung Forest Park, Taiwan, are studied to explore the potential recreational benefits in the year 2014. First, the importance performance analysis and stepwise discriminant analysis are first adopted to analyze the relationship between the tourist satisfaction and environmental factors. The contingent valuation method and Tobit regression model are then applied to evaluate the benefits of protective forests. It shows that the willingness to pay price for entrance to the Taitung Forest Park is NT$21.7 for each person. Note that US$1 is around NT$30. The Taitung Forest Park creates a recreational value of NT$12,732,120 per year on average. The research outcomes are crucial for the Taitung Forest Park Administration Office for potential price-making in the future.

Suggested Citation

  • Chyi-Rong Chiou & Jiunn-Cheng Lin & Wan-Yu Liu & Tsung-Wei Lin, 2016. "Assessing the recreational value of protective forests at Taitung Forest Park in Taiwan," Tourism Economics, , vol. 22(5), pages 1132-1140, October.
  • Handle: RePEc:sae:toueco:v:22:y:2016:i:5:p:1132-1140
    DOI: 10.5367/te.2015.0468
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    References listed on IDEAS

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