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Efficiency Evaluation of Retail Outlet Networks

Author

Listed:
  • P V Balakrishnan

    (Business Administration Program, University of Washington, Bothell, WA 98021, USA)

  • A Desai

    (School of Public Policy and Management, College of Business, Ohio State University, Columbus, OH 43210-1399, USA)

  • J E Storbeck

    (Department of Management Science, College of Business, Ohio State University, Columbus, OH 43210-1399, USA)

Abstract

The authors generate alternative location-covering scenarios for retail outlet networks by using a programming model which guarantees the spatial market ‘adequacy’ of individual facility sites. The notion of relative spatial efficiency is then used to evaluate these scenarios and to develop information constructs which support many of the managerial decisions necessary for the appropriate structuring of such networks.

Suggested Citation

  • P V Balakrishnan & A Desai & J E Storbeck, 1994. "Efficiency Evaluation of Retail Outlet Networks," Environment and Planning B, , vol. 21(4), pages 477-488, August.
    • Handle: RePEc:sae:envirb:v:21:y:1994:i:4:p:477-488
    DOI: 10.1068/b210477
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    References listed on IDEAS

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    1. John R. Hauser & Patricia Simmie, 1981. "Profit Maximizing Perceptual Positions: An Integrated Theory for the Selection of Product Features and Price," Management Science, INFORMS, vol. 27(1), pages 33-56, January.
    2. H. B. Fisher & Gerard Rushton, 1979. "Spatial Efficiency Of Service Locations And The Regional Development Process," Papers in Regional Science, Wiley Blackwell, vol. 42(1), pages 83-97, January.
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    Cited by:

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    2. Carreras, Miquel & Serra, Daniel, 1999. "On optimal location with threshold requirements," Socio-Economic Planning Sciences, Elsevier, vol. 33(2), pages 91-103, June.

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