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Business Models of the Sharing Economy

Author

Listed:
  • Cătălin Mihail BARBU

    (University of Craiova)

  • Răducu Ştefan BRATU

    (University of Craiova)

  • Elena Mădălina SÎRBU

    (University of Craiova)

Abstract

Sharing economy is a process of consumption and production in which the accent goes on shared access to resource, recirculation and reutilization of resources. As consumers embraced this concept, sharing economy has led to the development of innovative businesses that compete with traditional businesses. The aim of the paper is twofold. Firstly, it discusses the business models of the sharing economy. Based on a research on twelve representative companies of the sharing economy we analyse three representative business models: access-based, marketplace, on-demand service provider. Each business model is examined regarding three dimensions: value creation, value delivery and value capture. Secondly, the implications for the traditional companies are analysed are emphasized, with an accent on practical approaches and course of actions. Traditional companies need to incorporate innovation and technology in their business models in order to gain and maintain consumer engagement.

Suggested Citation

  • Cătălin Mihail BARBU & Răducu Ştefan BRATU & Elena Mădălina SÎRBU, 2018. "Business Models of the Sharing Economy," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 19(2), pages 154-166, May.
    • Handle: RePEc:rom:rmcimn:v:19:y:2018:i:2:p:154-166
    DOI: 10.24818/RMCI.2018.2.154
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    References listed on IDEAS

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    Cited by:

    1. Ioana CÎMPAN & Emil Lucian CRISAN & Irina Iulia SALANTA & Alin Adrian MIHAILA, 2022. "Digital Platforms Business Models," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 23(5), pages 612-629, December.
    2. Rim Krouk & Fernando Almeida, 2021. "Exploring the Impact of COVID-19 in the Sustainability of Airbnb Business Model," Papers 2101.00281, arXiv.org.
    3. Svetlana Revinova & Svetlana Ratner & Inna Lazanyuk & Konstantin Gomonov, 2020. "Sharing Economy in Russia: Current Status, Barriers, Prospects and Role of Universities," Sustainability, MDPI, vol. 12(12), pages 1-23, June.

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    More about this item

    Keywords

    sharing economy; business models; innovation; value creation.;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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