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Factors Associated with Successful Export Performance: A Study of Thai International Service Firms

Author

Listed:
  • Araya HONGCHINDAKET

    (Dhurakij Pundit University, Thailand)

  • Akkapong KITTISARN

    (Dhurakij Pundit University, Thailand)

  • Philip A. NECK

    (Southern Cross University, Australia)

Abstract

International service enterprises have become critical in the global market. As a result, there is an increasing need to investigate what factors contribute to creating successful firms. Meanwhile, creating and maintaining long-term relationships between service firm exporters and business clients are seen as an effective tool to enhance a firm’s performance. A proposed follow-up study will develop and empirically test a theoretical framework of the antecedents that cover organizational issues, plural forms of governance mechanism and performance implications of successful inter-firm relationships. This study is designed to extend previous research of the service sector in Thailand.

Suggested Citation

  • Araya HONGCHINDAKET & Akkapong KITTISARN & Philip A. NECK, 2013. "Factors Associated with Successful Export Performance: A Study of Thai International Service Firms," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 14(1), pages 54-62, March.
    • Handle: RePEc:rom:rmcimn:v:14:y:2013:i:1:p:54-62
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    References listed on IDEAS

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    More about this item

    Keywords

    services export; export performance; international marketing; relationship marketing; relational norms; legal contract.;
    All these keywords.

    JEL classification:

    • F23 - International Economics - - International Factor Movements and International Business - - - Multinational Firms; International Business
    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics

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