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Spreading the sharing economy: Institutional conditions for the international diffusion of Uber, 2010-2017

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  • Hyun J Kim
  • Chan S Suh

Abstract

This study examines the factors that facilitated the international diffusion of Uber, one of the fastest growing global companies in the sharing economy. We particularly focus on the legal and institutional conditions under which this ride-sharing platform could spread to customers online. Using a unique cross-national, longitudinal dataset, we employ event history models to investigate the effect of institutional environment on the diffusion of Uber. The results suggest that the establishment of the rule of law has a positive impact on the spread of Uber, even after controlling for economic and political characteristics. In addition, the overall quality of governmental regulations on markets is positively related to the diffusion of this ride-sharing platform. Our study contributes to the emerging literature on the sharing economy by identifying critical institutional factors that enable the transformation of business models worldwide.

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  • Hyun J Kim & Chan S Suh, 2021. "Spreading the sharing economy: Institutional conditions for the international diffusion of Uber, 2010-2017," PLOS ONE, Public Library of Science, vol. 16(3), pages 1-14, March.
    • Handle: RePEc:plo:pone00:0248038
    DOI: 10.1371/journal.pone.0248038
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    References listed on IDEAS

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    1. Sundararajan, Arun, 2016. "The Sharing Economy: The End of Employment and the Rise of Crowd-Based Capitalism," MIT Press Books, The MIT Press, edition 1, volume 1, number 0262034573, April.
    2. Fleura Bardhi & Giana M. Eckhardt, 2012. "Access-Based Consumption: The Case of Car Sharing," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 39(4), pages 881-898.
    3. Belk, Russell, 2014. "You are what you can access: Sharing and collaborative consumption online," Journal of Business Research, Elsevier, vol. 67(8), pages 1595-1600.
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