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Comparative analysis of tobacco industry cigarette marketing expenditures in the United States, 2009–2018

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  • Shaikha AlDukhail

    (Princess Nourah bint Abdulrahman University)

  • Israel T. Agaku

    (School of dental medicine)

Abstract

Anti-tobacco campaigns face challenges as tobacco marketing consistently outpaces funding for public health presentation initiatives. In 2017, tobacco companies spent around $1 million every hour to promote cigarettes and smokeless tobacco in the US. That same year, they were also mandated to sponsor and disseminate Federal court ordered Corrective Statements (CSs) advertisements in outlets such as newspapers and major television networks. Thus, it is crucial to monitor the marketing activities of the tobacco industry to bolster effective tobacco control efforts. Cigarettes marketing expenditures were obtained from the Federal Trade Commission Cigarettes reports and adjusted for inflation using the Consumer Price Index Inflation Calculator. Temporal trends during 2009–2018 period were assessed using Joinpoint regression at (p

Suggested Citation

  • Shaikha AlDukhail & Israel T. Agaku, 2024. "Comparative analysis of tobacco industry cigarette marketing expenditures in the United States, 2009–2018," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-7, December.
    • Handle: RePEc:pal:palcom:v:11:y:2024:i:1:d:10.1057_s41599-024-03445-z
    DOI: 10.1057/s41599-024-03445-z
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    References listed on IDEAS

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    1. Biener, L. & Albers, A.B., 2004. "Young Adults: Vulnerable New Targets of Tobacco Marketing," American Journal of Public Health, American Public Health Association, vol. 94(2), pages 326-330.
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