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Introductory business OR cases: successful use of cases in introductory undergraduate business college operational research courses

Author

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  • J J Cochran

    (Louisiana Tech University)

Abstract

A case methodology for developing the modelling skills of students in introductory operational research courses taught in undergraduate business programmes is presented. Motivated by a desire to develop such skills in students when the primary objective of such courses was to expose these students to various solution techniques, the approach takes on greater relevance now that many instructors of such courses have shifted their focus to the development of modelling skills. Example case scenarios that have been used by the author in the classroom are presented, and a comparison of the results achieved by the author after implementation of the case methodology is made with those achieved by the author prior to implementation.

Suggested Citation

  • J J Cochran, 2000. "Introductory business OR cases: successful use of cases in introductory undergraduate business college operational research courses," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 51(12), pages 1378-1385, December.
    • Handle: RePEc:pal:jorsoc:v:51:y:2000:i:12:d:10.1057_palgrave.jors.2601051
    DOI: 10.1057/palgrave.jors.2601051
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    Citations

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    Cited by:

    1. Jesús Muñuzuri & Pablo Cortés & Rafael Grosso & Luis Onieva, 2016. "Teaching Heuristic Methods to Industrial Engineers: A Problem-Based Experience," INFORMS Transactions on Education, INFORMS, vol. 16(2), pages 60-67, January.
    2. Daniel M. Frances & Daria Terekhov, 2019. "A Case-Based Undergraduate Operations Research Course," INFORMS Transactions on Education, INFORMS, vol. 19(2), pages 67-80, January.
    3. Georgiou, Ion, 2008. "Making decisions in the absence of clear facts," European Journal of Operational Research, Elsevier, vol. 185(1), pages 299-321, February.
    4. Cochran, James J., 2012. "You want them to remember? Then make it memorable! Means for enhancing operations research education," European Journal of Operational Research, Elsevier, vol. 219(3), pages 659-670.
    5. Sid Howard Credle & Ruby L. Beale & Sharad Maheshwari, 2009. "The Use Of Case Analysis Training And Competitions To Assure Learning And School-Wide Quality," Business Education and Accreditation, The Institute for Business and Finance Research, vol. 1(1), pages 29-44.
    6. Matthew J. Drake, 2019. "Teaching OR/MS with Cases: A Review and New Suggestions," INFORMS Transactions on Education, INFORMS, vol. 19(2), pages 57-66, January.

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