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Paths and patterns of value capture innovation in sharing economy

Author

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  • Cecilia Grieco

    (Sapienza University of Rome)

  • Gennaro Iasevoli

    (LUMSA University of Rome)

Abstract

The purpose of this research is to investigate value capture innovation in sharing economy platforms. Revenue management and pricing strategies are indeed pivotal aspects platforms should care about when (re)configuring their business models. A mixed-method investigation has been performed to achieve this goal: a longitudinal content analysis and a case studies analysis. Results from the first step of the research show that four main typologies of innovation emerge in the analyzed platforms. Furthermore, the case studies analysis reveals three main patterns (Network, Monetization, Lock-in) and the possible paths a platform can undergo when innovate its value capture mechanisms.

Suggested Citation

  • Cecilia Grieco & Gennaro Iasevoli, 2022. "Paths and patterns of value capture innovation in sharing economy," Journal of Revenue and Pricing Management, Palgrave Macmillan, vol. 21(3), pages 255-261, June.
    • Handle: RePEc:pal:jorapm:v:21:y:2022:i:3:d:10.1057_s41272-022-00374-x
    DOI: 10.1057/s41272-022-00374-x
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    References listed on IDEAS

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    2. Jialei Ye & Luyi Yang & Ruwei Yun, 2022. "An Impact Evaluation of the Application of Sharing Products in Tourism Services," Sustainability, MDPI, vol. 14(13), pages 1-23, June.

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