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Determinants of Price Dependency: Personal and Perceptual Factors

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  • Etgar, Michael
  • Malhotra, Naresh K

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Suggested Citation

  • Etgar, Michael & Malhotra, Naresh K, 1981. "Determinants of Price Dependency: Personal and Perceptual Factors," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 8(2), pages 217-222, September.
    • Handle: RePEc:oup:jconrs:v:8:y:1981:i:2:p:217-22
    DOI: 10.1086/208858
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    Cited by:

    1. Chandrashekaran, R., 2001. "The implications of individual differences in reference price utilization for designing effective price communications," Journal of Business Research, Elsevier, vol. 53(2), pages 85-91, August.
    2. The Anh Phan & Phuong Hoang Mai, 2016. "Determinants Impacting Consumers¡¯ Purchase Intention: The Case of Fast Food in Vietnam," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 8(5), pages 56-68, October.
    3. Mohammed Belal Uddin & Bilkis Akhter, 2012. "Customer Satisfaction In Mobile Phone Services In Bangladesh: A Survey Research," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(1), pages 20-36, May.
    4. Beneke, Justin & Carter, Stephen, 2015. "The development of a consumer value proposition of private label brands and the application thereof in a South African retail context," Journal of Retailing and Consumer Services, Elsevier, vol. 25(C), pages 22-35.

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