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Measuring Prepurchase Information Seeking

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  • Newman, Joseph W
  • Lockeman, Bradley D

Abstract

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Suggested Citation

  • Newman, Joseph W & Lockeman, Bradley D, 1975. "Measuring Prepurchase Information Seeking," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 2(3), pages 216-222, December.
    • Handle: RePEc:oup:jconrs:v:2:y:1975:i:3:p:216-22
    DOI: 10.1086/208634
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    Cited by:

    1. Zhou, Meihua & Angelopoulos, Spyros & Ou, Carol & Liu, Hongwei & Liang, Zhouyang, 2023. "Optimization of dynamic product offerings on online marketplaces: A network theory perspective," Other publications TiSEM 75d71155-88bf-4ff7-aba1-9, Tilburg University, School of Economics and Management.
    2. Daniel M. Ringel & Bernd Skiera, 2016. "Visualizing Asymmetric Competition Among More Than 1,000 Products Using Big Search Data," Marketing Science, INFORMS, vol. 35(3), pages 511-534, May.
    3. BONNIN, Gaël, 1998. "L'observation des comportements au point de vente : vers une étude de la valorisation de la visite au magasin. / Observation of behaviors at the point of sale: towards a study of shopping visit's valu," LEG - CERMAB / Centre de Recherche en Marketing de Bourgogne - Cahier de recherche 1998-04, LEG - CERMAB, CNRS UMR 5118, Université de Bourgogne.
    4. Andriani KUSUMAWATI, 2018. "Exploring Millennials’ Decision-Making Behavior of Higher Education Institution: The Implication of University Social Media Marketing," Journal of Emerging Trends in Marketing and Management, The Bucharest University of Economic Studies, vol. 1(1), pages 137-148, November.
    5. Söderlund, Magnus & Berg, Hanna & Ringbo, Joel, 2014. "When the customer has left the store: An examination of the potential for satisfaction rub-off effects and purchase versus no purchase implications," Journal of Retailing and Consumer Services, Elsevier, vol. 21(4), pages 529-536.
    6. Lemieux, James & Peterson, Robert A., 2011. "Purchase deadline as a moderator of the effects of price uncertainty on search duration," Journal of Economic Psychology, Elsevier, vol. 32(1), pages 33-44, February.

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