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Needs, drivers, participants and engagement actions: a framework for motivating contributions to volunteered geographic information systems

Author

Listed:
  • José-Pablo Gómez-Barrón

    (Universidad Politécnica de Madrid)

  • Miguel-Ángel Manso-Callejo

    (Universidad Politécnica de Madrid)

  • Ramón Alcarria

    (Universidad Politécnica de Madrid)

Abstract

This work addresses motivation for participating in volunteered geographic information systems (VGIS), which enable a crowdsourcing process to create information-driven value. VGIS, implemented by executing a project and its crowdsourcing strategy, are driven by online networked community participation enabled by a technological infrastructure. However, without community engagement, crowdsourcing, the core process of a VGIS, fails to create value and its main advantage becomes one of its biggest challenges. To address this problem, we present a conceptual framework to assist in designing engagement strategies to motivate and facilitate goal-oriented participation. To this end, we examine the relation between Maslow’s human needs and VGI, its different goals, and current studies on motivation. We analyze intrinsic and internalized motivation, focusing on the needs outlined in self-determination theory. Finally, we apply Vroom’s expectancy theory of motivation in relation to VGI. As a result, the proposed framework consists of three design tools: core drivers, participant types to whom efforts to motivate should be aligned with the project rationale, and an engagement process consisting of three main actions: Enroll, Grow and Retain. With this framework, future VGIS developments can have a structured approach that guides participation and the design of engagement strategies.

Suggested Citation

  • José-Pablo Gómez-Barrón & Miguel-Ángel Manso-Callejo & Ramón Alcarria, 2019. "Needs, drivers, participants and engagement actions: a framework for motivating contributions to volunteered geographic information systems," Journal of Geographical Systems, Springer, vol. 21(1), pages 5-41, March.
  • Handle: RePEc:kap:jgeosy:v:21:y:2019:i:1:d:10.1007_s10109-018-00289-5
    DOI: 10.1007/s10109-018-00289-5
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    References listed on IDEAS

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    1. Dejean, Sylvain & Jullien, Nicolas, 2015. "Big from the beginning: Assessing online contributors’ behavior by their first contribution," Research Policy, Elsevier, vol. 44(6), pages 1226-1239.
    2. Yannig Roth & Daren C. Brabham & Jean-François Lemoine, 2015. "Recruiting Individuals to a Crowdsourcing Community: Applying Motivational Categories to an Ad Copy Test," Springer Books, in: Fernando J. Garrigos-Simon & Ignacio Gil-Pechuán & Sofia Estelles-Miguel (ed.), Advances in Crowdsourcing, edition 127, chapter 0, pages 15-31, Springer.
    3. Arkes, Hal R. & Blumer, Catherine, 1985. "The psychology of sunk cost," Organizational Behavior and Human Decision Processes, Elsevier, vol. 35(1), pages 124-140, February.
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    Cited by:

    1. Elena Moltchanova & Myroslava Lesiv & Linda See & Julie Mugford & Steffen Fritz, 2022. "Optimizing Crowdsourced Land Use and Land Cover Data Collection: A Two-Stage Approach," Land, MDPI, vol. 11(7), pages 1-15, June.
    2. Patricia Solís & Jennings Anderson & Sushil Rajagopalan, 2021. "Open geospatial tools for humanitarian data creation, analysis, and learning through the global lens of YouthMappers," Journal of Geographical Systems, Springer, vol. 23(4), pages 599-625, October.

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    More about this item

    Keywords

    Citizen engagement; Motivation; Crowdsourcing; Volunteered geographic information; System design;
    All these keywords.

    JEL classification:

    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General
    • L29 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Other
    • D26 - Microeconomics - - Production and Organizations - - - Crowd-Based Firms

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