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The geography of music preferences

Author

Listed:
  • Charlotta Mellander

    (Jönköping University)

  • Richard Florida

    (University of Toronto)

  • Peter J. Rentfrow

    (University of Cambridge)

  • Jeff Potter

    (Atof Inc.)

Abstract

Considerable attention has been paid to America’s political and economic divides. These divides revolve around class and location, with more affluent, more educated and denser places leaning more open-minded and liberal and less affluent, less educated and less dense places leaning more conservative. We contend that such divides are also reflected and reinforced by preferences, attitudes and predispositions for culture. More specifically we argue that Americans’ preferences for music will reflect dimensions of these political and economic divides. To test this proposition, our research examines the geographic variation of five key categories of music preferences across 95 of the largest US metropolitan areas. We use factor analysis to identify and map geographic variation of musical preferences, and we use both bivariate correlation analyses and regression analysis to examine the associations between metro-level musical preferences and key economic, demographic, political, and psychological variables. We find that musical preferences generally reflect and reinforce America’s broader economic and political divides.

Suggested Citation

  • Charlotta Mellander & Richard Florida & Peter J. Rentfrow & Jeff Potter, 2018. "The geography of music preferences," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 42(4), pages 593-618, November.
    • Handle: RePEc:kap:jculte:v:42:y:2018:i:4:d:10.1007_s10824-018-9320-x
    DOI: 10.1007/s10824-018-9320-x
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    Citations

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    Cited by:

    1. Federica Codignola & Paolo Mariani, 2022. "Investigating preferences in art collecting: the case of the François Pinault Collection," Italian Journal of Marketing, Springer, vol. 2022(1), pages 107-133, March.
    2. Katharina E. Hofer, 2019. "Estimating preferences for the performing arts from referendum votes," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 43(3), pages 397-419, September.
    3. Jonathan Daniel Gómez-Zapata & Luis César Herrero-Prieto & Beatriz Rodríguez-Prado, 2021. "Does music soothe the soul? Evaluating the impact of a music education programme in Medellin, Colombia," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 45(1), pages 63-104, March.
    4. Amy Whitaker, 2021. "Economies of scope in artists’ incubator projects," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 45(4), pages 613-631, December.
    5. Luisa Iachan & François Moreau & Paul Heritage & Leandro Valiati & Eliana Sousa Silva, 2023. "How does urban violence impact choices of cultural participation? The case of the Maré favela complex in Rio de Janeiro," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 47(4), pages 609-641, December.
    6. Daria Denti & Alessandro Crociata & Alessandra Faggian, 2023. "Knocking on Hell’s door: dismantling hate with cultural consumption," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 47(2), pages 303-349, June.

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