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A Framework for Ethical Conformity in Marketing

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  • Kelly Martin
  • Jean Johnson

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Suggested Citation

  • Kelly Martin & Jean Johnson, 2008. "A Framework for Ethical Conformity in Marketing," Journal of Business Ethics, Springer, vol. 80(1), pages 103-109, June.
    • Handle: RePEc:kap:jbuset:v:80:y:2008:i:1:p:103-109
    DOI: 10.1007/s10551-007-9444-y
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    References listed on IDEAS

    as
    1. David L. Deephouse, 1999. "To be different, or to be the same? It’s a question (and theory) of strategic balance," Strategic Management Journal, Wiley Blackwell, vol. 20(2), pages 147-166, February.
    2. L·szlÛ PÛlos & Michael T. Hannan, 2002. "Foundations of a theory of social forms," Industrial and Corporate Change, Oxford University Press and the Associazione ICC, vol. 11(1), pages 85-115, February.
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    Cited by:

    1. Wei Zhou & Selwyn Piramuthu, 2015. "Information Relevance Model of Customized Privacy for IoT," Journal of Business Ethics, Springer, vol. 131(1), pages 19-30, September.
    2. Kelly D. Martin & Jean L. Johnson, 2015. "Marketing ethics and differentiation: implications for normalized deviance," Chapters, in: Handbook on Ethics and Marketing, chapter 8, pages 150-167, Edward Elgar Publishing.
    3. Sean Valentine & Lynn Godkin & Philip Varca, 2010. "Role Conflict, Mindfulness, and Organizational Ethics in an Education-Based Healthcare Institution," Journal of Business Ethics, Springer, vol. 94(3), pages 455-469, July.

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