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The Role of Qing (Positive Emotions) and Li 1 (Rationality) in Chinese Entrepreneurial Decision Making: A Confucian Ren-Yi Wisdom Perspective

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  • Yunxia Zhu

Abstract

The intellectual debates on wise entrepreneurship behavior such as decision making tend to focus on the relationship between economic rationality and morality, while overlooking the important role affect plays. To fill in this gap, this paper proposes a theoretical framework based on the Confucian concepts of ren (love and compassion) and yi (righteousness or rightness) and studies their practical manifestation in qing (positive emotions) and li 1 (rationality) for decision making. Drawing from 32 in-depth interviews and 52 vignettes with Chinese SME entrepreneurs, this study has found that qing (emotions) plays an essential role in decision making. Chinese entrepreneurs had to deal with the dilemma relating to qing (positive emotions) and li 1 (rationality) holistically to reach a balanced outcome in their everyday business practices. As a major contribution, this study extends the study of Confucian ethics by highlighting ren-yi as an important perspective for understanding Chinese entrepreneurial decision making and also for promoting the affective dimensions for entrepreneurial ethical decision making in general. Copyright Springer Science+Business Media Dordrecht 2015

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  • Yunxia Zhu, 2015. "The Role of Qing (Positive Emotions) and Li 1 (Rationality) in Chinese Entrepreneurial Decision Making: A Confucian Ren-Yi Wisdom Perspective," Journal of Business Ethics, Springer, vol. 126(4), pages 613-630, February.
  • Handle: RePEc:kap:jbuset:v:126:y:2015:i:4:p:613-630
    DOI: 10.1007/s10551-013-1970-1
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