IDEAS home Printed from https://ideas.repec.org/a/inm/orinte/v33y2003i3p72-84.html
   My bibliography  Save this article

Newsvendors Tackle the Newsvendor Problem

Author

Listed:
  • Martin A. Koschat

    (TDS–AOL Time Warner, Sports Illustrated Building, 7th Floor, 135 West 50th Street, New York, New York 10020-1201)

  • Glorian L. Berk

    (TDS–AOL Time Warner, Sports Illustrated Building, 7th Floor, 135 West 50th Street, New York, New York 10020-1201)

  • Jeffrey A. Blatt

    (TDS–AOL Time Warner, Sports Illustrated Building, 7th Floor, 135 West 50th Street, New York, New York 10020-1201)

  • Nancy M. Kunz

    (TDS–AOL Time Warner, Sports Illustrated Building, 7th Floor, 135 West 50th Street, New York, New York 10020-1201)

  • Michael H. LePore

    (TDS–AOL Time Warner, Sports Illustrated Building, 7th Floor, 135 West 50th Street, New York, New York 10020-1201)

  • Sam Blyakher

    (McKinsey & Company, 55 East 52nd Street, New York, New York 10022)

Abstract

In 1998, the retail sales and marketing division of Time Inc., the largest publisher of consumer magazines in the US, reviewed its newsstand distribution principles and procedures for its magazines. This review affected the three major distribution decisions: the evaluation of each magazine's national print order, the wholesaler allotment procedure, and the store distribution process. For this three-echelon distribution problem, we had to adapt well-known formal solutions so that they could be implemented within the constraints of the magazine distribution channel. The revised process, referred to as Time Inc.'s Draw Management Program, has generated incremental profits in excess of $3.5 million annually.

Suggested Citation

  • Martin A. Koschat & Glorian L. Berk & Jeffrey A. Blatt & Nancy M. Kunz & Michael H. LePore & Sam Blyakher, 2003. "Newsvendors Tackle the Newsvendor Problem," Interfaces, INFORMS, vol. 33(3), pages 72-84, June.
    • Handle: RePEc:inm:orinte:v:33:y:2003:i:3:p:72-84
    DOI: 10.1287/inte.33.3.72.16010
    as

    Download full text from publisher

    File URL: http://dx.doi.org/10.1287/inte.33.3.72.16010
    Download Restriction: no
    File URL: https://libkey.io/10.1287/inte.33.3.72.16010?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Maurice E. Schweitzer & Gérard P. Cachon, 2000. "Decision Bias in the Newsvendor Problem with a Known Demand Distribution: Experimental Evidence," Management Science, INFORMS, vol. 46(3), pages 404-420, March.
    2. Barry Alan Pasternack, 1985. "Optimal Pricing and Return Policies for Perishable Commodities," Marketing Science, INFORMS, vol. 4(2), pages 166-176.
    3. Martin Koschat & William Putsis, 2000. "Who Wants You When You're Old and Poor? Exploring the Economics of Media Pricing," Journal of Media Economics, Taylor & Francis Journals, vol. 13(4), pages 215-232.
    4. Edward I. Brody, 2001. "Marketing Engineering at BBDO," Interfaces, INFORMS, vol. 31(3_supplem), pages 74-81, June.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. John Maleyeff, 2014. "Quantifying the Value of Flexibility in Supply Chains for High-Risk Products," Journal of Management and Strategy, Journal of Management and Strategy, Sciedu Press, vol. 5(2), pages 16-24, May.
    2. Cunha, Claudio Barbieri & Mutarelli, Fernando, 2007. "A spreadsheet-based optimization model for the integrated problem of producing and distributing a major weekly newsmagazine," European Journal of Operational Research, Elsevier, vol. 176(2), pages 925-940, January.
    3. Weerahandi, Samaradasa & Koschat, Martin A., 2007. "Experimentation on heterogeneous experimental units," Statistics & Probability Letters, Elsevier, vol. 77(11), pages 1077-1083, June.
    4. Koschat, Martin A., 2008. "Store inventory can affect demand: Empirical evidence from magazine retailing," Journal of Retailing, Elsevier, vol. 84(2), pages 165-179.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Xuanming Su, 2008. "Bounded Rationality in Newsvendor Models," Manufacturing & Service Operations Management, INFORMS, vol. 10(4), pages 566-589, May.
    2. Shen, Houcai & Pang, Zhan & Cheng, T.C.E., 2011. "The component procurement problem for the loss-averse manufacturer with spot purchase," International Journal of Production Economics, Elsevier, vol. 132(1), pages 146-153, July.
    3. Burer, Samuel & Jones, Philip C. & Lowe, Timothy J., 2008. "Coordinating the supply chain in the agricultural seed industry," European Journal of Operational Research, Elsevier, vol. 185(1), pages 354-377, February.
    4. Michael Becker-Peth & Elena Katok & Ulrich W. Thonemann, 2013. "Designing Buyback Contracts for Irrational But Predictable Newsvendors," Management Science, INFORMS, vol. 59(8), pages 1800-1816, August.
    5. Arcelus, F.J. & Kumar, Satyendra & Srinivasan, G., 2012. "Risk tolerance and a retailer's pricing and ordering policies within a newsvendor framework," Omega, Elsevier, vol. 40(2), pages 188-198, April.
    6. Kirshner, Samuel N. & Shao, Lusheng, 2018. "Internal and external reference effects in a two-tier supply chain," European Journal of Operational Research, Elsevier, vol. 267(3), pages 944-957.
    7. Jörnsten, Kurt & Lise Nonås, Sigrid & Sandal, Leif & Ubøe, Jan, 2012. "Transfer of risk in the newsvendor model with discrete demand," Omega, Elsevier, vol. 40(3), pages 404-414.
    8. Teck-Hua Ho & Noah Lim & Tony Haitao Cui, 2010. "Reference Dependence in Multilocation Newsvendor Models: A Structural Analysis," Management Science, INFORMS, vol. 56(11), pages 1891-1910, November.
    9. Vipin, B. & Amit, R.K., 2017. "Loss aversion and rationality in the newsvendor problem under recourse option," European Journal of Operational Research, Elsevier, vol. 261(2), pages 563-571.
    10. Castañeda, Jaime Andrés & Brennan, Mark & Goentzel, Jarrod, 2019. "A behavioral investigation of supply chain contracts for a newsvendor problem in a developing economy," International Journal of Production Economics, Elsevier, vol. 210(C), pages 72-83.
    11. Sharifi, Rozhin & Razavi, Hamideh & Elahi, Ehsan, 2023. "Investigation of the ordering behavior of a retailer in the revenue sharing and buyback contracts considering round number bias," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).
    12. Xide Zhu & Zhiheng Hu & Guihua Lin & Weina Xu, 2023. "Strategy Analysis for Retailer-Leading Supply Chain under Buyback Contract with Focus Theory of Choice," Mathematics, MDPI, vol. 11(3), pages 1-25, January.
    13. Hua He & Changsong Ma, 2018. "Revenue Share Contract Design with Marketing Strategy Types of Supplier," Asia-Pacific Journal of Operational Research (APJOR), World Scientific Publishing Co. Pte. Ltd., vol. 35(02), pages 1-12, April.
    14. Xia Yan & Shaofu Du & Li Hu, 2020. "Supply chain performance for a risk inequity averse newsvendor," Annals of Operations Research, Springer, vol. 290(1), pages 897-921, July.
    15. Xiong, Huachun & Chen, Bintong & Xie, Jinxing, 2011. "A composite contract based on buy back and quantity flexibility contracts," European Journal of Operational Research, Elsevier, vol. 210(3), pages 559-567, May.
    16. Claudia Keser & Giuseppe A. Paleologo, 2004. "Experimental Investigation of Supplier-Retailer Contracts: The Wholesale Price Contract," CIRANO Working Papers 2004s-57, CIRANO.
    17. Yinghao Zhang & Karen Donohue & Tony Haitao Cui, 2016. "Contract Preferences and Performance for the Loss-Averse Supplier: Buyback vs. Revenue Sharing," Management Science, INFORMS, vol. 62(6), pages 1734-1754, June.
    18. Asif Muzaffar & Shiming Deng & Muhammad Nasir Malik, 2020. "Contracting mechanism with imperfect information in a two-level supply chain," Operational Research, Springer, vol. 20(1), pages 349-368, March.
    19. Tony Haitao Cui & Guangwen Kong & Behrooz Pourghannad, 2020. "Is Simplicity the Ultimate Sophistication? The Superiority of Linear Pricing," Production and Operations Management, Production and Operations Management Society, vol. 29(7), pages 1767-1788, July.
    20. Bin Shen & Qingying Li, 2015. "Impacts of Returning Unsold Products in Retail Outsourcing Fashion Supply Chain: A Sustainability Analysis," Sustainability, MDPI, vol. 7(2), pages 1-14, January.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:inm:orinte:v:33:y:2003:i:3:p:72-84. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Chris Asher (email available below). General contact details of provider: https://edirc.repec.org/data/inforea.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.