Hospitality Art Experience Model: The Effects of Visual Art on Guests’ Attitudes and Behavior
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- Marianna Sigala, 2019. "Managing and Marketing Wine Destinations with and Through Art: A Framework for Designing Wine Experiences," Springer Books, in: Marianna Sigala & Richard N. S. Robinson (ed.), Wine Tourism Destination Management and Marketing, chapter 0, pages 221-243, Springer.
- Vithala R. Rao, 2014. "Applied Conjoint Analysis," Springer Books, Springer, edition 127, number 978-3-540-87753-0, February.
- Marianna Sigala, 2019. "Scarecrows: An Art Exhibition at Domaine Sigalas Inspiring Transformational Wine Tourism Experiences," Springer Books, in: Marianna Sigala & Richard N. S. Robinson (ed.), Management and Marketing of Wine Tourism Business, chapter 0, pages 313-343, Springer.
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Keywords
hospitality; art; model; antecedents; outcomes; framework;All these keywords.
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