IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v9y2017i7p1281-d105492.html
   My bibliography  Save this article

Selecting Persuasive Strategies and Game Design Elements for Encouraging Energy Saving Behavior

Author

Listed:
  • Li-Hsing Shih

    (Department of Resources Engineering, National Cheng Kung University, Tainan 70101, Taiwan)

  • Yi-Cin Jheng

    (Department of Resources Engineering, National Cheng Kung University, Tainan 70101, Taiwan)

Abstract

Design for sustainable behavior has become more important for product or service design considering environmental sustainability in the use stage. The goal of this work is to specifically help design for encouraging energy-saving behavior in selecting effective persuasive design strategies and game design elements by considering users’ differences. The work begins with screening commonly employed persuasive strategies based on literature and the analysis of existing cases in design for energy-saving behavior. Secondly, a questionnaire survey is conducted to investigate the possible demographic differences on the persuasiveness of the selected persuasive strategies. Thirdly, the selected persuasive strategies are mapped to twenty-nine useful game design elements via an affinity diagram method. The results could help designers choose effective persuasive strategies and game design elements for different user groups. At the end, an illustrative example is presented to show the application potential in design for energy-saving behavior.

Suggested Citation

  • Li-Hsing Shih & Yi-Cin Jheng, 2017. "Selecting Persuasive Strategies and Game Design Elements for Encouraging Energy Saving Behavior," Sustainability, MDPI, vol. 9(7), pages 1-18, July.
    • Handle: RePEc:gam:jsusta:v:9:y:2017:i:7:p:1281-:d:105492
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/9/7/1281/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/9/7/1281/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Karlin, Beth & Ford, Rebecca & Sanguinetti, Angela & Squiers, Cassandra & Gannon, John & Rajukumar, Mukund & Donnelly, Kat A., 2015. "Characterization and Potential of Home Energy Management (HEM) Technology," Institute of Transportation Studies, Working Paper Series qt6qd1x5js, Institute of Transportation Studies, UC Davis.
    2. Abrahamse, Wokje & Steg, Linda, 2009. "How do socio-demographic and psychological factors relate to households' direct and indirect energy use and savings?," Journal of Economic Psychology, Elsevier, vol. 30(5), pages 711-720, October.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Aguiar-Castillo Lidia & Rufo-Torres Julio & De Saa-Pérez Petra & Perez-Jimenez Rafael, 2018. "How to Encourage Recycling Behaviour? The Case of WasteApp: A Gamified Mobile Application," Sustainability, MDPI, vol. 10(5), pages 1-20, May.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Morgane Innocent & Agnès François-Lecompte & Nolwenn Roudaut, 2020. "Comparison of human versus technological support to reduce domestic electricity consumption in France," Post-Print hal-02450849, HAL.
    2. Liu, Chang & Lin, Boqiang, 2020. "Is increasing-block electricity pricing effectively carried out in China? A case study in Shanghai and Shenzhen," Energy Policy, Elsevier, vol. 138(C).
    3. Chun-Hsi Vivian Chen & Yu-Cheng Chen, 2021. "Assessment of Enhancing Employee Engagement in Energy-Saving Behavior at Workplace: An Empirical Study," Sustainability, MDPI, vol. 13(5), pages 1-18, February.
    4. Mubashir Ahmad Aukhoon & Junaid Iqbal & Zahoor Ahmad Parray, 2024. "Impact of corporate social responsibility on employee green behavior: Role of green human resource management practices and employee green culture," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 31(5), pages 3768-3778, September.
    5. Le Thi Dieu Hien & Khuu Ngoc Huyen & Thi Hong Loc Hoang, 2023. "Factors Affecting Energy-Saving Intentions among Youth in Vietnam," International Journal of Energy Economics and Policy, Econjournals, vol. 13(6), pages 603-609, November.
    6. Malgorzata Karpinska-Krakowiak & Lukasz Skowron & Lachezar Ivanov, 2020. "“I Will Start Saving Natural Resources, Only When You Show Me the Planet as a Person in Danger”: The Effects of Message Framing and Anthropomorphism on Pro-Environmental Behaviors that are Viewed as E," Sustainability, MDPI, vol. 12(14), pages 1-14, July.
    7. Thøgersen, John, 2017. "Housing-related lifestyle and energy saving: A multi-level approach," Energy Policy, Elsevier, vol. 102(C), pages 73-87.
    8. Ohler, Adrienne M. & Billger, Sherrilyn M., 2014. "Does environmental concern change the tragedy of the commons? Factors affecting energy saving behaviors and electricity usage," Ecological Economics, Elsevier, vol. 107(C), pages 1-12.
    9. Xu, Xiaojing & Chen, Chien-fei & Zhu, Xiaojuan & Hu, Qinran, 2018. "Promoting acceptance of direct load control programs in the United States: Financial incentive versus control option," Energy, Elsevier, vol. 147(C), pages 1278-1287.
    10. Volland, Benjamin, 2017. "The role of risk and trust attitudes in explaining residential energy demand: Evidence from the United Kingdom," Ecological Economics, Elsevier, vol. 132(C), pages 14-30.
    11. Anna Borawska & Mariusz Borawski & Małgorzata Łatuszyńska, 2022. "Effectiveness of Electricity-Saving Communication Campaigns: Neurophysiological Approach," Energies, MDPI, vol. 15(4), pages 1-19, February.
    12. Muhammad Yaseen Bhutto & Yasir Ali Soomro & Hailan Yang, 2022. "Extending the Theory of Planned Behavior: Predicting Young Consumer Purchase Behavior of Energy-Efficient Appliances (Evidence From Developing Economy)," SAGE Open, , vol. 12(1), pages 21582440221, February.
    13. Long, Xingle & Chen, Yaqiong & Du, Jianguo & Oh, Keunyeob & Han, Insoo, 2017. "Environmental innovation and its impact on economic and environmental performance: Evidence from Korean-owned firms in China," Energy Policy, Elsevier, vol. 107(C), pages 131-137.
    14. Guo Li & Wenling Liu & Zhaohua Wang & Mengqi Liu, 2017. "An empirical examination of energy consumption, behavioral intention, and situational factors: evidence from Beijing," Annals of Operations Research, Springer, vol. 255(1), pages 507-524, August.
    15. Hendrik Schmitz & Reinhard Madlener, 2020. "Heterogeneity in price responsiveness for residential space heating in Germany," Empirical Economics, Springer, vol. 59(5), pages 2255-2281, November.
    16. Mohamed, Ahmed M.A. & Al-Habaibeh, Amin & Abdo, Hafez & Elabar, Sherifa, 2015. "Towards exporting renewable energy from MENA region to Europe: An investigation into domestic energy use and householders’ energy behaviour in Libya," Applied Energy, Elsevier, vol. 146(C), pages 247-262.
    17. Fouladvand, Javanshir & Aranguren Rojas, Maria & Hoppe, Thomas & Ghorbani, Amineh, 2022. "Simulating thermal energy community formation: Institutional enablers outplaying technological choice," Applied Energy, Elsevier, vol. 306(PA).
    18. Nieves García-de-Frutos & José Manuel Ortega-Egea & Javier Martínez-del-Río, 2018. "Anti-consumption for Environmental Sustainability: Conceptualization, Review, and Multilevel Research Directions," Journal of Business Ethics, Springer, vol. 148(2), pages 411-435, March.
    19. Penelope Buckley, 2020. "Prices, information and nudges for residential electricity conservation : A meta-analysis," Post-Print hal-02500507, HAL.
    20. Sylwia Słupik & Joanna Kos-Łabędowicz & Joanna Trzęsiok, 2021. "Energy-Related Behaviour of Consumers from the Silesia Province (Poland)—Towards a Low-Carbon Economy," Energies, MDPI, vol. 14(8), pages 1-23, April.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:9:y:2017:i:7:p:1281-:d:105492. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.