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Innovative and Competitive: A Systematic Literature Review on New Tourism Destinations and Products for Tourism Supply

Author

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  • Ezwani Azmi

    (Centre for Research in Development, Social and Environment (SEEDS), Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, Bangi 43650, Malaysia)

  • Rosniza Aznie Che Rose

    (Centre for Research in Development, Social and Environment (SEEDS), Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, Bangi 43650, Malaysia)

  • Azahan Awang

    (Centre for Research in Development, Social and Environment (SEEDS), Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, Bangi 43650, Malaysia)

  • Azlan Abas

    (Centre for Research in Development, Social and Environment (SEEDS), Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, Bangi 43650, Malaysia)

Abstract

New tourism destinations and product supply are increasingly popular strategies among industry players to create competitiveness. The tourism industry has become more vibrant since globalization merged with technological changes, thus influencing human travel movements, lifestyles, and current trends. The purpose of the study was to systematically review and analyse the elements of new tourism destination products and the importance of sustaining the tourism industry. The following five primary methodological steps were used in the review processes: review protocol; formulation of research questions; systematic searching strategies based on identification, screening, and eligibility on Web of Science (WoS) and Scopus databases; quality appraisal and data extraction; analysis. Seven major themes were discovered, based on the thematic analysis: (a) Responsibilities and involvement, (b) Geography and resources, (c) Innovation, (d) Diversification, (e) Trend and travel pattern, (f) Sustainability, and (g) Marketing. The findings provide academics with a basic reference in scientific and design-related frameworks for examining new destinations and tourism products. The study also offers a guide for destination operators and industry stakeholders to be adopted for future destination development and management.

Suggested Citation

  • Ezwani Azmi & Rosniza Aznie Che Rose & Azahan Awang & Azlan Abas, 2023. "Innovative and Competitive: A Systematic Literature Review on New Tourism Destinations and Products for Tourism Supply," Sustainability, MDPI, vol. 15(2), pages 1-19, January.
    • Handle: RePEc:gam:jsusta:v:15:y:2023:i:2:p:1187-:d:1029378
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    References listed on IDEAS

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    1. Mustafa Rehman Khan & Haseeb Ur Rehman Khan & Chen Kim Lim & Kian Lam Tan & Minhaz Farid Ahmed, 2021. "Sustainable Tourism Policy, Destination Management and Sustainable Tourism Development: A Moderated-Mediation Model," Sustainability, MDPI, vol. 13(21), pages 1-22, November.
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    8. Margarida Custódio Santos & Ana Ferreira & Carlos Costa & José António C. Santos, 2020. "A Model for the Development of Innovative Tourism Products: From Service to Transformation," Sustainability, MDPI, vol. 12(11), pages 1-20, May.
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    2. Xue Chen & Yue Yin & Mu Jiang & Hong Lin, 2023. "Deep Analysis of the Homogenization Phenomenon of the Ancient Water Towns in Jiangnan: A Dual Perspective on Landscape Patterns and Tourism Destination Images," Sustainability, MDPI, vol. 15(16), pages 1-28, August.
    3. Feijó Almeida Giovana Goretti & Almeida Paulo, 2024. "Researching destination branding in pandemic crises: A research agenda," European Journal of Tourism, Hospitality and Recreation, Sciendo, vol. 14(1), pages 165-178.
    4. Andrei-Florin Băbăț & Mirela Mazilu & Amalia Niță & Ionuț-Adrian Drăguleasa & Mihaela Grigore, 2023. "Tourism and Travel Competitiveness Index: From Theoretical Definition to Practical Analysis in Romania," Sustainability, MDPI, vol. 15(13), pages 1-26, June.

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