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Sustainable Marketing and Strategy

Author

Listed:
  • Manuel Au-Yong-Oliveira

    (INESC TEC, GOVCOPP, Department of Economics, Management, Industrial Engineering and Tourism, University of Aveiro, 3810-193 Aveiro, Portugal)

  • Maria José Sousa

    (Department of Political Science and Public Policies, ISCTE-Instituto Universitário de Lisboa, 1649-026 Lisboa, Portugal)

Abstract

The theme of this Special Issue (SI) is Sustainable Marketing and Strategy, as in the literature, we have seen growing evidence of how sustainability efforts are increasingly bringing significant benefits to enterprises [...]

Suggested Citation

  • Manuel Au-Yong-Oliveira & Maria José Sousa, 2022. "Sustainable Marketing and Strategy," Sustainability, MDPI, vol. 14(6), pages 1-3, March.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:6:p:3642-:d:775398
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    References listed on IDEAS

    as
    1. Lianren Wu & Jinjie Li & Jiayin Qi & Deli Kong & Xu Li, 2021. "The Role of Opinion Leaders in the Sustainable Development of Corporate-Led Consumer Advice Networks: Evidence from a Chinese Travel Content Community," Sustainability, MDPI, vol. 13(19), pages 1-20, October.
    2. João F. Proença & Ana Cláudia Torres & Bernardo Marta & Débora Santos Silva & Grazielle Fuly & Helena Lopes Pinto, 2022. "Sustainability in the Coffee Supply Chain and Purchasing Policies: A Case Study Research," Sustainability, MDPI, vol. 14(1), pages 1-17, January.
    3. Nurul Ashykin Abd Aziz & Mohamad Rohieszan Ramdan & Nik Syuhailah Nik Hussin & Zuraimi Abdul Aziz & Juliana Osman & Hasif Rafidee Hasbollah, 2021. "The Determinants of Global Expansion: A Study on Food and Beverage Franchisors in Malaysia," Sustainability, MDPI, vol. 13(18), pages 1-16, September.
    4. Isabel Reis & Maria José Sousa & Andreia Dionísio, 2021. "Employer Branding as a Talent Management Tool: A Systematic Literature Revision," Sustainability, MDPI, vol. 13(19), pages 1-22, September.
    5. Luis Duque & Renato Costa & Álvaro Dias & Leandro Pereira & José Santos & Nelson António, 2020. "New Ways of Working and the Physical Environment to Improve Employee Engagement," Sustainability, MDPI, vol. 12(17), pages 1-18, August.
    6. Patrícia Alves & Vasco Santos & Isabel Reis & Filipa Martinho & Domingos Martinho & Marta Correia Sampaio & Maria José Sousa & Manuel Au-Yong-Oliveira, 2020. "Strategic Talent Management: The Impact of Employer Branding on the Affective Commitment of Employees," Sustainability, MDPI, vol. 12(23), pages 1-21, November.
    7. Chi-Lin Yang & Jung-Ho Lai, 2021. "Influence of Cross-Listing on the Relationship between Financial Leverage and R&D Investment: A Sustainable Development Strategy," Sustainability, MDPI, vol. 13(18), pages 1-14, September.
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    Cited by:

    1. Le Che & Zhijian Guo & Yi Yang & Honghao Kang & Shangqing Cao, 2022. "Life-Cycle Spatial Strategy for Multidimensional Health-Oriented Medical Care Community—From the Perspective of Sustainable Marketing," Sustainability, MDPI, vol. 14(17), pages 1-26, September.
    2. José Magano & Manuel Au-Yong-Oliveira & Bruna Ferreira & Ângela Leite, 2022. "A Cross-Sectional Study on Ethical Buyer Behavior towards Cruelty-Free Cosmetics: What Consequences for Female Leadership Practices?," Sustainability, MDPI, vol. 14(13), pages 1-15, June.
    3. Shu Yang & Yidan Huang & Hsin-Yi Chan & Cheng-Hsueh Yang, 2023. "The Impact of Corporate Social Responsibility Practices on Customer Value Co-Creation and Perception in the Digital Context: A Case Study of Taiwan Bank Industry," Sustainability, MDPI, vol. 15(11), pages 1-13, May.

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