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Help or Hindrance? The Alcohol Industry and Alcohol Control in Portugal

Author

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  • Maria Margarida Paixão

    (Public Health Unit of Amadora, ACES Amadora, Regional Health Administration of Lisbon and Tagus Valley, Praça Conde da Lousã, 2720-120 Amadora, Portugal)

  • Mélissa Mialon

    (Faculty of Public Health, University of São Paulo, Av. Dr. Arnaldo, 715 – Cerqueira César, São Paulo – SP 01246-904, Brazil)

Abstract

The influence of the alcohol industry, also known as “corporate political activity” (CPA), is documented as one of the main barriers in implementing effective alcohol control policies. In Portugal, despite an alcohol consumption above the European average, alcohol control does not feature in the current National Health Plan. The present research aimed to identify and describe the CPA of the alcohol industry in Portugal. Publicly-available data published between January 2018 and April 2019 was extracted from the main websites and social media accounts of alcohol industry trade associations, charities funded by the industry, government, and media. A “Policy Dystopia” framework, used to describe the CPA strategies of the tobacco industry, was adapted and used to perform a qualitative thematic analysis. Both instrumental and discursive strategies were found. The industry works in partnership with health authorities, belonging to the national task force responsible for planning alcohol control policies. Additionally, it emphasizes the role alcohol plays in Portuguese culture as a way to disregard evidence on control policies from other countries. This paper presents the first description of CPA by the alcohol industry in Portugal and provides evidence for the adoption of stricter control policies in the country.

Suggested Citation

  • Maria Margarida Paixão & Mélissa Mialon, 2019. "Help or Hindrance? The Alcohol Industry and Alcohol Control in Portugal," IJERPH, MDPI, vol. 16(22), pages 1-10, November.
  • Handle: RePEc:gam:jijerp:v:16:y:2019:i:22:p:4554-:d:288100
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    References listed on IDEAS

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    1. Nason Maani Hessari & May CI van Schalkwyk & Sian Thomas & Mark Petticrew, 2019. "Alcohol Industry CSR Organisations: What Can Their Twitter Activity Tell Us about Their Independence and Their Priorities? A Comparative Analysis," IJERPH, MDPI, vol. 16(5), pages 1-12, March.
    2. Linda Hancock & Natalie Ralph & Florentine Petronella Martino, 2018. "Applying Corporate Political Activity (CPA) analysis to Australian gambling industry submissions against regulation of television sports betting advertising," PLOS ONE, Public Library of Science, vol. 13(10), pages 1-21, October.
    3. Selda Ulucanlar & Gary J Fooks & Anna B Gilmore, 2016. "The Policy Dystopia Model: An Interpretive Analysis of Tobacco Industry Political Activity," PLOS Medicine, Public Library of Science, vol. 13(9), pages 1-21, September.
    4. Cécile Knai & Mark Petticrew & Nick Douglas & Mary Alison Durand & Elizabeth Eastmure & Ellen Nolte & Nicholas Mays, 2018. "The Public Health Responsibility Deal: Using a Systems-Level Analysis to Understand the Lack of Impact on Alcohol, Food, Physical Activity, and Workplace Health Sub-Systems," IJERPH, MDPI, vol. 15(12), pages 1-14, December.
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    Cited by:

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