IDEAS home Printed from https://ideas.repec.org/a/gam/jadmsc/v9y2019i3p60-d259573.html
   My bibliography  Save this article

HR Marketing as a Supporting Tool of New Managerial Staff in Industry 4.0

Author

Listed:
  • Kateřina Jančíková

    (Faculty of Business and Management, Brno University of Technology, 61200 Brno, Czech Republic
    These authors contributed equally to this work.)

  • František Milichovský

    (Faculty of Business and Management, Brno University of Technology, 61200 Brno, Czech Republic
    These authors contributed equally to this work.)

Abstract

Human resource marketing (HRM) is focused on the creation of job-position while including all relevant parameters such as work specification, wage, and adequate communication of a job offer. Wage is possible to understand as not only the amount of money received but also as all kinds of reward for the work that has been completed. Forms of staff renumeration have received more interest during the last decade, especially in regards to managers and the concept of industry 4.0. Job offer descriptions help to find suitable applicants for specific managerial positions. The main objective of this paper is to state the relationship between gender and the chosen variables (job sources). For this purpose, there was a realized questionnaire survey, focused on HRM in the business environment in the Czech Republic. The sample population for the survey consisted of 522 people, though feedback was only received from 185 participants (a return rate of 35.44%). To process the data, we employed Pearson’s chi-square test for independence and cluster analysis. Graphical design was made using an ROC curve (Receiver Operating Characteristic). According to the results obtained, there were defined relationships between gender and job servers as job sources, and between gender and social networks as job sources. This dependence is supported by the ROC curve, which shows the expectations of wage incomes according to the work-experience of the employee.

Suggested Citation

  • Kateřina Jančíková & František Milichovský, 2019. "HR Marketing as a Supporting Tool of New Managerial Staff in Industry 4.0," Administrative Sciences, MDPI, vol. 9(3), pages 1-12, August.
    • Handle: RePEc:gam:jadmsc:v:9:y:2019:i:3:p:60-:d:259573
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2076-3387/9/3/60/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2076-3387/9/3/60/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Perugini, Cristiano & Vladisavljević, Marko, 2019. "Gender inequality and the gender-job satisfaction paradox in Europe," Labour Economics, Elsevier, vol. 60(C), pages 129-147.
    2. Rachel Merhebi & Kerry Pattenden & Peter L. Swan & Xianming Zhou, 2006. "Australian chief executive officer remuneration: pay and performance," Accounting and Finance, Accounting and Finance Association of Australia and New Zealand, vol. 46(3), pages 481-497, September.
    3. Adam J. Wowak & Donald C. Hambrick, 2010. "A model of person‐pay interaction: how executives vary in their responses to compensation arrangements," Strategic Management Journal, Wiley Blackwell, vol. 31(8), pages 803-821, August.
    4. Sabol, Andrija & Sverer, Filip, 2017. "A Review Of The Economic Value Added Literature And Application," UTMS Journal of Economics, University of Tourism and Management, Skopje, Macedonia, vol. 8(1), pages 19-27.
    5. Joel M. Stern & Joseph T. Willett, 2014. "A Look Back at the Beginnings of EVA and Value-Based Management," Journal of Applied Corporate Finance, Morgan Stanley, vol. 26(1), pages 39-46, March.
    6. José-Luis Rodríguez-Sánchez & Eva-María Mora-Valentín & Marta Ortiz-de-Urbina-Criado, 2018. "Successful Human Resources Management Factors in International Mergers and Acquisitions," Administrative Sciences, MDPI, vol. 8(3), pages 1-15, August.
    7. Dirk Van Dierendonck & Arthur Lankester & Maria Zmyslona & Hans Rothweiler, 2016. "Linking HRM Practices and Institutional Setting to Collective Turnover: An Empirical Exploration," Administrative Sciences, MDPI, vol. 6(4), pages 1-17, December.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Anna Fabry & Goedele Broeck & Miet Maertens, 2022. "Gender Inequality and Job Satisfaction in Senegal: A Multiple Mediation Model," Journal of Happiness Studies, Springer, vol. 23(5), pages 2291-2311, June.
    2. Ye, Silin & Zhou, Jing & Jiang, Yunwen & Liu, Xiaming, 2023. "Managers as the bridge: How cultural friction influences the integration of cross-border mergers and acquisitions," International Business Review, Elsevier, vol. 32(4).
    3. Ndayisaba, Gilbert A. & Ahmed, Abdullahi D., 2021. "Demystifying the paradoxical popularity of stock buybacks in a market environment characterised by high stock prices," International Review of Financial Analysis, Elsevier, vol. 78(C).
    4. Pascal Nguyen & Nahid Rahman & Alex Tong & Ruoyun Zhao, 2016. "Board size and firm value: evidence from Australia," Journal of Management & Governance, Springer;Accademia Italiana di Economia Aziendale (AIDEA), vol. 20(4), pages 851-873, December.
    5. Giulia Casu & Marco Giovanni Mariani & Rita Chiesa & Dina Guglielmi & Paola Gremigni, 2021. "The Role of Organizational Citizenship Behavior and Gender between Job Satisfaction and Task Performance," IJERPH, MDPI, vol. 18(18), pages 1-15, September.
    6. Weifeng Xu & Qingsong Ruan & Chang Liu, 2019. "Can the Famous University Experience of Top Managers Improve Corporate Performance? Evidence from China," Sustainability, MDPI, vol. 11(24), pages 1-20, December.
    7. Gabriele Puzzo & Maha Yomn Sbaa & Salvatore Zappalà & Luca Pietrantoni, 2023. "Job Expectations and Professional Role Identity in Gambian Journalists: The Mediation Role of Job Satisfaction," Societies, MDPI, vol. 13(3), pages 1-13, March.
    8. Xiaoting Hu & Ximing Yin & Zhanming Jin & Jizhen Li, 2020. "How Do International M&As Affect Rival Firm’s Sustainable Performance? —Empirical Evidence from an Emerging Market," Sustainability, MDPI, vol. 12(4), pages 1-17, February.
    9. Yarram, Subba Reddy & Rice, John, 2017. "Executive compensation among Australian mining and non-mining firms: Risk taking, long and short-term incentives," Economic Modelling, Elsevier, vol. 64(C), pages 211-220.
    10. Kumo, Kazuhiro & Perugini, Cristiano, 2023. "Religion, Ideology and Fertility," IZA Discussion Papers 16159, Institute of Labor Economics (IZA).
    11. Balachandran, Balasingham & Fazzino, James & Shams, Syed, 2020. "A case study on Incitec Pivot's acquisition strategy of dyno nobel," Pacific-Basin Finance Journal, Elsevier, vol. 63(C).
    12. Yaowen Shan & Terry Walter, 2016. "Towards a Set of Design Principles for Executive Compensation Contracts," Abacus, Accounting Foundation, University of Sydney, vol. 52(4), pages 619-684, December.
    13. Giorgio Piccitto & Hans M. A. Schadee & Gabriele Ballarino, 2023. "Job Satisfaction and Gender in Italy: A Structural Equation Modeling Approach," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 169(3), pages 775-793, October.
    14. Adolfo C. Fernández Puente & Nuria Sánchez-Sánchez, 2021. "How Gender-Based Disparities affect Women’s Job Satisfaction? Evidence from Euro-Area," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 156(1), pages 137-165, July.
    15. Hristos Doucouliagos & Janto Haman & Saeed Askary, 2007. "Directors' Remuneration and Performance in Australian Banking," Corporate Governance: An International Review, Wiley Blackwell, vol. 15(6), pages 1363-1383, November.
    16. Claude DIEBOLT & Magali Jaoul-Grammare, 2024. "Gendered Study Choice and Prestige of Professions: France in the Long 20th Century," Working Papers of BETA 2024-37, Bureau d'Economie Théorique et Appliquée, UDS, Strasbourg.
    17. Hideaki Sakawa & Naoki Watanabel, 2008. "Relationship between Managerial Compensation and Business Performance in Japan: New Evidence Using Micro Data," Asian Economic Journal, East Asian Economic Association, vol. 22(4), pages 431-455, December.
    18. He, Yan & Chiu, Yung-ho & Zhang, Bin, 2015. "The impact of corporate governance on state-owned and non-state-owned firms efficiency in China," The North American Journal of Economics and Finance, Elsevier, vol. 33(C), pages 252-277.
    19. Hou, Wanrong & Li, Sali & Priem, Richard L., 2013. "How do CEOs matter? The moderating effects of CEO compensation and tenure on equity ownership in international joint ventures," Journal of International Management, Elsevier, vol. 19(2), pages 138-151.
    20. Lara Lebedinski & Cristiano Perugini & Marko Vladisavljević, 2023. "Child penalty in Russia: evidence from an event study," Review of Economics of the Household, Springer, vol. 21(1), pages 173-215, March.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jadmsc:v:9:y:2019:i:3:p:60-:d:259573. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.