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Shaping the Future of Destinations: New Clues to Smart Tourism Research from a Neuroscience Methods Approach

Author

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  • Lucília Cardoso

    (CiTUR—Centre for Tourism Research, Development and Innovation, Polytechnic University of Leiria, 2411-901 Leiria, Portugal)

  • Carla Fraga

    (Department of Tourism, UFJF—Federal University of Juiz de Fora, Juiz de Fora 36036-900, Brazil)

Abstract

In the context of the technological era, the smart tourism construct serves as a bridge between human and the artificial worlds, combining social sciences and neurosciences. This study aims to explore smart tourism through neuroscientific methods in order to shape the future of tourism destinations, using a hybrid methodology combining bibliometric techniques and content analysis. The findings reveal the integration of diverse scientific domains, highlighting a transdisciplinary approach. They offer clear evidence that neuroscientific methods in smart tourism integrate multiple areas of scientific knowledge, surpassing disciplinary boundaries. “Destination” stands out alongside “emotion”, “visual attention” and eye tracking (ET). The collaboration network reveals the emergence of a new school, called neurotourism in the 21st century, formed mainly by actors and organizations from the Global North, evoking the need to include the Global South in the research scenario. The predominant methods include ET, heart rate (HR), and electroencephalography (EEG), suggesting triangulation with traditional methods for robust results. Virtual reality emerges as the primary immersive technology, promising insights when integrated with neurosciences. This study’s practical and theoretical contributions guide smart tourism strategies and enhance destination experiences through neuroscientific methods, addressing a gap in the scientific literature while advancing ontological and epistemological understanding.

Suggested Citation

  • Lucília Cardoso & Carla Fraga, 2024. "Shaping the Future of Destinations: New Clues to Smart Tourism Research from a Neuroscience Methods Approach," Administrative Sciences, MDPI, vol. 14(6), pages 1-21, May.
    • Handle: RePEc:gam:jadmsc:v:14:y:2024:i:6:p:106-:d:1398626
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    References listed on IDEAS

    as
    1. Chen-Kuo Pai & Yumeng Liu & Sangguk Kang & Anna Dai, 2020. "The Role of Perceived Smart Tourism Technology Experience for Tourist Satisfaction, Happiness and Revisit Intention," Sustainability, MDPI, vol. 12(16), pages 1-14, August.
    2. Youssef El Archi & Brahim Benbba & Moaaz Kabil & Lóránt Dénes Dávid, 2023. "Digital Technologies for Sustainable Tourism Destinations: State of the Art and Research Agenda," Administrative Sciences, MDPI, vol. 13(8), pages 1-21, August.
    3. Brent D. Moyle & Char-lee Moyle & Alexandra Bec & Noel Scott, 2019. "The next frontier in tourism emotion research," Current Issues in Tourism, Taylor & Francis Journals, vol. 22(12), pages 1393-1399, July.
    4. Elfriede Penz & Eva Hofmann & Barbara Hartl, 2017. "Fostering Sustainable Travel Behavior: Role of Sustainability Labels and Goal-Directed Behavior Regarding Touristic Services," Sustainability, MDPI, vol. 9(6), pages 1-17, June.
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