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Key Determinants of Women’s Entrepreneurial Intention and Behavior: The Role of Business Opportunity Recognition and Need for Achievement

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  • Houda Bouarir

    (Faculty of Law Economic and Social Sciences, Sidi Mohamed Ben Abdellah University, Fez 30000, Morocco)

  • Asmae Diani

    (Faculty of Law Economic and Social Sciences, Sidi Mohamed Ben Abdellah University, Fez 30000, Morocco)

  • Omar Boubker

    (Laayoune Higher School of Technology, Ibn Zohr University, Laayoune 70000, Morocco)

  • Jaouad Rharzouz

    (Faculty Polydisciplinary, Abdelmalek Essaadi University, Larache 92004, Morocco)

Abstract

The focus of this study is to investigate the major factors influencing entrepreneurial intent and behavior, by addressing the role of entrepreneurial education, business opportunity recognition, and the need for achievement. The research data were collected online using a self-administered questionnaire among 148 Moroccan women having completed an entrepreneurship training program. The data analysis using a PLS-SEM provided evidence of the positive impact of entrepreneurial education on entrepreneurial self-efficacy and PBC. Likewise, the findings supported the direct impact of subjective norms and entrepreneurial self-efficacy on entrepreneurial attitude. Furthermore, entrepreneurial attitude, business opportunity recognition, and the need for achievement were identified as predictors of entrepreneurial intent, leading to enhanced entrepreneurial behavior. These results highlight a number of useful practical recommendations for public policy-makers on how to stimulate and encourage entrepreneurship initiatives among women.

Suggested Citation

  • Houda Bouarir & Asmae Diani & Omar Boubker & Jaouad Rharzouz, 2023. "Key Determinants of Women’s Entrepreneurial Intention and Behavior: The Role of Business Opportunity Recognition and Need for Achievement," Administrative Sciences, MDPI, vol. 13(2), pages 1-19, January.
    • Handle: RePEc:gam:jadmsc:v:13:y:2023:i:2:p:33-:d:1047226
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    References listed on IDEAS

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    1. Montserrat Entrialgo & Víctor Iglesias, 2016. "The moderating role of entrepreneurship education on the antecedents of entrepreneurial intention," International Entrepreneurship and Management Journal, Springer, vol. 12(4), pages 1209-1232, December.
    2. Ozgen, Eren & Baron, Robert A., 2007. "Social sources of information in opportunity recognition: Effects of mentors, industry networks, and professional forums," Journal of Business Venturing, Elsevier, vol. 22(2), pages 174-192, March.
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    1. Jaouad Rharzouz & Houda Bouarir & Badreddine El Moutaqi & Nabil Rizqi & Omar Boubker, 2024. "Factors Influencing Women’s Entrepreneurial Success in a Patriarchal Society: Empirical Evidence from Morocco," Societies, MDPI, vol. 14(8), pages 1-19, August.

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