Crisis Management in Modern Organisations

Purpose: The objective of this article is to understand how effective crisis management influences the functioning of organizations. The article analyses three main aspects of crisis management: crisis planning and response, crisis communication, and business continuity management (BCM). Design/methodology/approach: This article formulates the following research problem: How does an organization's appropriate approach, through controlling its core elements such as planning and response, communication, and maintaining continuity affect its functioning? Corresponding to this research problem, a research hypothesis is proposed, which suggests that organizations that implement comprehensive crisis management plans invest in regular training and simulations and use modern technologies for risk monitoring and management are more resilient to disruptions and better at maintaining business continuity. Further analyses and research aim to confirm this hypothesis and provide guidance on optimizing crisis management strategies to enhance organizational effectiveness.The study employs a detailed analysis of existing scientific literature, norms, and standards related to crisis management, business continuity planning, and crisis communication. The analysed sources include books and scientific articles aimed at understanding the theoretical foundations of crisis management, as well as identifying best practices and challenges in this field. Findings: Crisis management is a dynamic field that requires continuous development and adaptation to new challenges. Further research and analysis will enable a better understanding of threats and the development of more effective strategies, contributing to increased organizational resilience to crises. Practical Implications: Effective crisis management allows organizations to respond quickly and efficiently in the face of threats, which is crucial for their long-term success and market stability. However, for crisis management to be fully effective, further analyses and studies are necessary to continuously improve strategies and procedures. Particular attention should be paid to the development of technologies that can support crisis management, as well as research on the human aspects of crisis management, such as crisis psychology and organizational culture. Originality/Value: The article presents a comprehensive approach to crisis management, with particular emphasis on crisis planning and response, crisis communication, and business continuity management. It discusses key strategies, tools, and best practices that can support organizations in effectively managing crises and ensuring their sustainability in the face of contemporary challenges.