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Corporate reputation and reputation risk

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  • Christian Eckert

Abstract

Purpose - The corporate reputation of a firm and reputation risk is becoming increasingly important because of the rise of social media and the ongoing globalization. While defining and measuring corporate reputation and reputation risk represent the first steps in corporate reputation (risk) management, there is no general agreement in defining and measuring these two terms. Hence, this paper aims to give an overview of the existing literature in this regard, discuss it with respect to the operability in corporate reputation (risk) management and, based on this, present a holistic and consistent approach to define and measure corporate reputation and reputation risk. Design/methodology/approach - The paper gives an overview of the literature regarding definitions and measurement methods of corporate reputation and reputation risk. Moreover, it discusses such definitions and measurement methods with respect to the operability in corporate reputation (risk) management. Findings - Based on an overview of the literature regarding definitions and measurement methods of corporate reputation and reputation risk, the authors present a holistic and consistent approach to define and measure corporate reputation and reputation risk. Originality/value - The authors present an holistic and consistent approach to define and measure corporate reputation and reputation risk with focus on (risk) management purposes.

Suggested Citation

  • Christian Eckert, 2017. "Corporate reputation and reputation risk," Journal of Risk Finance, Emerald Group Publishing Limited, vol. 18(2), pages 145-158, March.
  • Handle: RePEc:eme:jrfpps:jrf-06-2016-0075
    DOI: 10.1108/JRF-06-2016-0075
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    Citations

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    Cited by:

    1. Gerda Barauskaite & Dalia Streimikiene, 2021. "Corporate social responsibility and financial performance of companies: The puzzle of concepts, definitions and assessment methods," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(1), pages 278-287, January.
    2. Florian Barth & Christian Eckert & Nadine Gatzert & Hendrik Scholz, 2022. "Spillover Effects from the Volkswagen Emissions Scandal: An Analysis of Stock and Corporate Bond Markets," Schmalenbach Journal of Business Research, Springer, vol. 74(1), pages 37-76, March.
    3. Eduardo Dias Coutinho & Paulo Roberto Costa Vieira, 2018. "Antecedents of oncological patient satisfaction: a study conducted at the Brazilian National Cancer Institute," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 15(3), pages 413-429, September.
    4. Samuel Leroy Cabrera-Luján & David Josías Sánchez-Lima & Segundo Alberto Guevara-Flores & Dany Yudet Millones-Liza & Elizabeth Emperatriz García-Salirrosas & Miluska Villar-Guevara, 2023. "Impact of Corporate Social Responsibility, Business Ethics and Corporate Reputation on the Retention of Users of Third-Sector Institutions," Sustainability, MDPI, vol. 15(3), pages 1-18, January.
    5. Marcos Vizcaíno-González & Susana Iglesias-Antelo & Noelia Romero-Castro, 2019. "Assessing Sustainability-Related Systematic Reputational Risk through Voting Results in Corporate Meetings: A Cross-Industry Analysis," Sustainability, MDPI, vol. 11(5), pages 1-11, March.
    6. Barakat, Ahmed & Ashby, Simon & Fenn, Paul & Bryce, Cormac, 2019. "Operational risk and reputation in financial institutions: Does media tone make a difference?," Journal of Banking & Finance, Elsevier, vol. 98(C), pages 1-24.
    7. Rojas-de-Gracia, María-Mercedes & Casado-Molina, Ana-María & Alarcón-Urbistondo, Pilar, 2021. "Relationship between reputational aspects of companies and their share price in the online environment," Technology in Society, Elsevier, vol. 64(C).
    8. Laurentiu Tachiciu & Melinda Timea Fulop & Andreea Marin-Pantelescu & Ionica Oncioiu & Dan Ioan Topor, 2020. "Non-Financial Reporting and Reputational Risk in the Romanian Financial Sector," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 22(55), pages 668-668, August.
    9. Joel Rudin & Jooh Lee, 2021. "The Impact of Corporate Reputation Ratings on CEO Compensation Under Diverse Economic Conditions," Corporate Reputation Review, Palgrave Macmillan, vol. 24(3), pages 117-127, August.
    10. Dalia Streimikiene & Kristina Lasickaite & Marinko Skare & Grigorios Kyriakopoulos & Rimantas Dapkus & Pham Anh Duc, 2021. "The impact of Corporate Social Responsibility on Corporate Image: Evidence of budget airlines in Europe," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 28(2), pages 925-935, March.
    11. Joel Rudin & Jooh Lee, 0. "The Impact of Corporate Reputation Ratings on CEO Compensation Under Diverse Economic Conditions," Corporate Reputation Review, Palgrave Macmillan, vol. 0, pages 1-11.
    12. Anna Blajer-Gołębiewska, 2021. "Individual corporate reputation and perception of collective corporate reputation regarding stock market investments," PLOS ONE, Public Library of Science, vol. 16(9), pages 1-21, September.
    13. Isaak, Marike & Brenneke, Iris & Lentz, Wolfgang, 2021. "The reputation of horticulture - an internal view of the industry," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 24(2), February.
    14. Mangirdas Morkunas & Gintaras Cernius & Gintare Giriuniene, 2019. "Assessing Business Risks of Natural Gas Trading Companies: Evidence from GET Baltic," Energies, MDPI, vol. 12(14), pages 1-14, July.
    15. Rafia Afrin & Ni Peng & Frances Bowen, 2022. "The Wealth Effect of Corporate Water Actions: How Past Corporate Responsibility and Irresponsibility Influence Stock Market Reactions," Journal of Business Ethics, Springer, vol. 180(1), pages 105-124, September.
    16. Confente, Ilenia & Siciliano, Giorgia Giusi & Gaudenzi, Barbara & Eickhoff, Matthias, 2019. "Effects of data breaches from user-generated content: A corporate reputation analysis," European Management Journal, Elsevier, vol. 37(4), pages 492-504.

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