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Cultural clusters: methodology and findings

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  • Gupta, Vipin
  • Hanges, Paul J.
  • Dorfman, Peter

Abstract

There has been almost a half century of effort to identify clusters of societies using the analysis of international-level data. Using the data collected on cultural values and beliefs from 61 nations, GLOBE proposed 10 a priori clusters and used discriminant analysis to confirm the clusters in a split half sample. Cross-validation was performed on the hold out sample. The results provide strong support to the existence of 10 cultural clusters: South Asia, Anglo, Arab, Germanic Europe, Latin Europe, Eastern Europe, Confucian Asia, Latin America, Sub-Sahara Africa, and Nordic Europe.

Suggested Citation

  • Gupta, Vipin & Hanges, Paul J. & Dorfman, Peter, 2002. "Cultural clusters: methodology and findings," Journal of World Business, Elsevier, vol. 37(1), pages 11-15, April.
    • Handle: RePEc:eee:worbus:v:37:y:2002:i:1:p:11-15
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    References listed on IDEAS

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    1. Louis Guttman, 1968. "A general nonmetric technique for finding the smallest coordinate space for a configuration of points," Psychometrika, Springer;The Psychometric Society, vol. 33(4), pages 469-506, December.
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