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A comparative evaluation of large-scale personal travel planning projects in England

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  • Chatterjee, Kiron

Abstract

Findings are presented from a study assessing the effectiveness of large-scale, residential-based personal travel planning (PTP) projects in eight areas in England. The project evaluation results show consistent reductions in car driver trips with an average reduction of 11%. The mode of travel that experiences the most substantial increase is walking with modest increases reported for cycling and public transport. Results have not been disaggregated according to the type of participation that individuals have had in projects; therefore, it is not possible to identify how project design influences outcomes. Despite the consistency of outcomes reported and many aspects of good practice in project evaluations, there are some concerns about evaluation methodology, notably that the estimation of outcomes might be systematically biased. The main concerns relate to independence of evaluators, sample sizes and survey response biases. A priority in future project evaluations is to use independent evaluators and to collect aggregate-level travel data with which to corroborate survey-based results and enable monitoring of outcomes over longer time-scales. Another priority is to increase the understanding of how design elements of PTP projects influence behavioural outcomes and to develop appropriate research methods to investigate this. Improved evaluations will better enable the value for money of PTP to be assessed relative to other investment options.

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  • Chatterjee, Kiron, 2009. "A comparative evaluation of large-scale personal travel planning projects in England," Transport Policy, Elsevier, vol. 16(6), pages 293-305, November.
    • Handle: RePEc:eee:trapol:v:16:y:2009:i:6:p:293-305
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    References listed on IDEAS

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    1. Peter Stopher & Stephen Greaves, 2007. "Guidelines for samplers: measuring a change in behaviour from before and after surveys," Transportation, Springer, vol. 34(1), pages 1-16, January.
    2. Stopher, Peter & Clifford, Eoin & Swann, Natalie & Zhang, Yun, 2009. "Evaluating voluntary travel behaviour change: Suggested guidelines and case studies," Transport Policy, Elsevier, vol. 16(6), pages 315-324, November.
    3. Cohen, Tom, 2009. "Evaluating personal travel planning: If it is prohibitively expensive to get a robust answer then what should we do?," Transport Policy, Elsevier, vol. 16(6), pages 344-347, November.
    4. Bonsall, Peter, 2009. "Do we know whether personal travel planning really works?," Transport Policy, Elsevier, vol. 16(6), pages 306-314, November.
    5. Seethaler, Rita & Rose, Geoff, 2009. "Using odometer readings to assess VKT changes associated with a voluntary travel behaviour change program," Transport Policy, Elsevier, vol. 16(6), pages 325-334, November.
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    5. Davies, Nick, 2012. "What are the ingredients of successful travel behavioural change campaigns?," Transport Policy, Elsevier, vol. 24(C), pages 19-29.
    6. Bonsall, Peter, 2009. "Do we know whether personal travel planning really works?," Transport Policy, Elsevier, vol. 16(6), pages 306-314, November.
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