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Decision-making framework for supplying electricity from distributed generation-owning retailers to price-sensitive customers

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  • Khojasteh, Meysam
  • Jadid, Shahram

Abstract

In this paper, a robust bi-level decision-making framework is presented for distributed generation (DG) owning retailers to supply the electricity to price-sensitive customers. Uncertainties about client demand and wholesale prices are the main difficulties faced by the electricity retailer. Clients can adjust their consumption according to the retailer's selling price. A higher selling price increases retailers' profit but decreases client consumption. Hence, the retailer faces a tradeoff between the price and sales. In the proposed model, the optimal selling price and the retailer's energy-supply strategy are modeled in the lower sub-problem. According to the proposed selling price, the optimal energy consumption of price-sensitive clients is determined in the upper sub-problem. To evaluate the financial risk arising from uncertain prices, the Information Gap Decision Theory (IGDT) approach is addressed in the lower sub-problem. Additionally, the risk-based optimization problem is formulated for risk-averse and risk-taker retailers via the robustness and opportunity functions, respectively. The robustness of the optimal solution against price variations is evaluated such that the associated profit will be more than the electricity retailer's acceptable threshold. The efficiency and performance of the decision-making framework are analyzed via a case study, and the numerical results are discussed.

Suggested Citation

  • Khojasteh, Meysam & Jadid, Shahram, 2015. "Decision-making framework for supplying electricity from distributed generation-owning retailers to price-sensitive customers," Utilities Policy, Elsevier, vol. 37(C), pages 1-12.
    • Handle: RePEc:eee:juipol:v:37:y:2015:i:c:p:1-12
    DOI: 10.1016/j.jup.2015.03.002
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    References listed on IDEAS

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    Cited by:

    1. Nojavan, Sayyad & Zare, Kazem & Mohammadi-Ivatloo, Behnam, 2017. "Optimal stochastic energy management of retailer based on selling price determination under smart grid environment in the presence of demand response program," Applied Energy, Elsevier, vol. 187(C), pages 449-464.
    2. Majidi, M. & Mohammadi-Ivatloo, B. & Soroudi, A., 2019. "Application of information gap decision theory in practical energy problems: A comprehensive review," Applied Energy, Elsevier, vol. 249(C), pages 157-165.
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    4. Qi Zhang & Shaohua Zhang & Xian Wang & Xue Li & Lei Wu, 2020. "Conditional-Robust-Profit-Based Optimization Model for Electricity Retailers with Shiftable Demand," Energies, MDPI, vol. 13(6), pages 1-19, March.
    5. Dadashi, Mojtaba & Haghifam, Sara & Zare, Kazem & Haghifam, Mahmoud-Reza & Abapour, Mehdi, 2020. "Short-term scheduling of electricity retailers in the presence of Demand Response Aggregators: A two-stage stochastic Bi-Level programming approach," Energy, Elsevier, vol. 205(C).
    6. Mohammad Ali Fotouhi Ghazvini & João Soares & Hugo Morais & Rui Castro & Zita Vale, 2017. "Dynamic Pricing for Demand Response Considering Market Price Uncertainty," Energies, MDPI, vol. 10(9), pages 1-20, August.
    7. Nojavan, Sayyad & Zare, Kazem & Mohammadi-Ivatloo, Behnam, 2017. "Robust bidding and offering strategies of electricity retailer under multi-tariff pricing," Energy Economics, Elsevier, vol. 68(C), pages 359-372.
    8. Luis Hernández-Callejo, 2019. "A Comprehensive Review of Operation and Control, Maintenance and Lifespan Management, Grid Planning and Design, and Metering in Smart Grids," Energies, MDPI, vol. 12(9), pages 1-50, April.
    9. Mahmood Hosseini Imani & Shaghayegh Zalzar & Amir Mosavi & Shahaboddin Shamshirband, 2018. "Strategic Behavior of Retailers for Risk Reduction and Profit Increment via Distributed Generators and Demand Response Programs," Energies, MDPI, vol. 11(6), pages 1-24, June.

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