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Male versus female consumer decision making styles

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  • Bakewell, Cathy
  • Mitchell, Vincent-Wayne

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  • Bakewell, Cathy & Mitchell, Vincent-Wayne, 2006. "Male versus female consumer decision making styles," Journal of Business Research, Elsevier, vol. 59(12), pages 1297-1300, November.
    • Handle: RePEc:eee:jbrese:v:59:y:2006:i:12:p:1297-1300
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    References listed on IDEAS

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    1. Prince, Melvin, 1993. "Women, men and money styles," Journal of Economic Psychology, Elsevier, vol. 14(1), pages 175-182, March.
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    Cited by:

    1. Ritu Mehta, 2020. "Gender-based differences in consumer decision-making styles: implications for marketers," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 47(3), pages 319-329, September.
    2. Hyo Jin Eom & Nara Youn & Myoung‐Jin Lee, 2020. "Validation of Consumer Styles Inventory for consumer decision making styles," Journal of Consumer Affairs, Wiley Blackwell, vol. 54(3), pages 836-853, September.
    3. Enav, Friedmann & Daphna, Brueller, 2018. "Is stereotypical gender targeting effective for increasing service choice?," Journal of Retailing and Consumer Services, Elsevier, vol. 44(C), pages 35-44.
    4. Gopal Das, 2014. "Impact of store image on store loyalty and purchase intention: does it vary across gender?," International Journal of Electronic Marketing and Retailing, Inderscience Enterprises Ltd, vol. 6(1), pages 52-71.
    5. Tsaur, Sheng-Hshiung & Teng, Hsiu-Yu, 2017. "Exploring tour guiding styles: The perspective of tour leader roles," Tourism Management, Elsevier, vol. 59(C), pages 438-448.
    6. Das, Gopal, 2014. "Impacts of retail brand personality and self-congruity on store loyalty: The moderating role of gender," Journal of Retailing and Consumer Services, Elsevier, vol. 21(2), pages 130-138.
    7. Md. Mehedul Islam Sabuj, 2024. "Impact of Brand Personality on the Different Stages of Brand Loyalty:Gender Moderation," International Journal of Science and Business, IJSAB International, vol. 40(1), pages 140-160.
    8. Imran Khan & Zillur Rahman, 2017. "Brand Experience and Emotional Attachment in Services: The Moderating Role of Gender," Service Science, INFORMS, vol. 9(1), pages 50-61, March.
    9. Berta Tubillejas-Andrés & Amparo Cervera-Taulet & Haydee Calderón García, 2019. "Feeling emotions in the public performing arts sector: does gender affect?," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 16(1), pages 1-22, March.
    10. Hwang, Joon Ho & Chung, Jaiho & Kim, Jae Wook & Lee, Dongwon & Yoo, Weon Sang, 2016. "Antecedents to loyalty point redemption: Implications for customer equity management," Journal of Business Research, Elsevier, vol. 69(9), pages 3731-3739.
    11. Ivana Pavlic & Matea Vukic, 2019. "Decision-Making Styles Of Generation Z Consumers In Croatia," Economic Thought and Practice, Department of Economics and Business, University of Dubrovnik, vol. 28(1), pages 79-95, june.
    12. Kwon, Kyoung-Nan & Schumann, David W. & Fairhurst, Ann, 2010. "Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping," Journal of Business Research, Elsevier, vol. 63(1), pages 84-90, January.
    13. Rehan Azam & Muhammad Danish & Syed Suleman Akbar, 2012. "Consumption Style among Young Adults toward Their Shopping Behavior: An Empirical Study in Pakistan," Business and Management Research, Business and Management Research, Sciedu Press, vol. 1(4), pages 109-116, December.
    14. Gázquez-Abad, Juan Carlos & Martínez-López, Francisco J. & Sethuraman, Raj, 2021. "What factors moderate the effect of assortment reduction on store switching? Insights and implications for grocery brands," Journal of Business Research, Elsevier, vol. 133(C), pages 98-115.
    15. Kiran Sharma & Sutapan Aich, 2012. "Consumer Shopping Decision Making Styles at Departmental Stores: An Exploratory Study of Gender Differences," Indian Journal of Commerce and Management Studies, Educational Research Multimedia & Publications,India, vol. 3(2), pages 51-57, May.
    16. Kelly Green Atkins & Sae-Young Jessica Hyun, 2016. "Smart Shoppers¡¯ Purchasing Experiences: Functions of Product Type, Gender, and Generation," International Journal of Marketing Studies, Canadian Center of Science and Education, vol. 8(2), pages 1-12, April.
    17. Pilelienė Lina & Grigaliūnaitė Viktorija, 2018. "Gender-induced Differences while Choosing Cosmetics for Men: A Case of Lithuania," Management of Organizations: Systematic Research, Sciendo, vol. 80(1), pages 101-114, December.
    18. Kim, Tae Youn & Lee, Yoon-Jung, 2017. "Contemporary dandies: The behavioral characteristics of Korean male consumers in fashion multi-brand stores and tailor shops," Journal of Business Research, Elsevier, vol. 74(C), pages 149-153.
    19. Rezaei, Sajad, 2015. "Segmenting consumer decision-making styles (CDMS) toward marketing practice: A partial least squares (PLS) path modeling approach," Journal of Retailing and Consumer Services, Elsevier, vol. 22(C), pages 1-15.
    20. Klein, Andreas & Sharma, Varinder M., 2022. "Consumer decision-making styles, involvement, and the intention to participate in online group buying," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    21. Zhou, Joyce Xin & Arnold, Mark J. & Pereira, Arun & Yu, Jun, 2010. "Chinese consumer decision-making styles: A comparison between the coastal and inland regions," Journal of Business Research, Elsevier, vol. 63(1), pages 45-51, January.

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