The integration and testing of the Janus-Headed Model within marketing
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- Frisch, Deborah, 1993. "Reasons for Framing Effects," Organizational Behavior and Human Decision Processes, Elsevier, vol. 54(3), pages 399-429, April.
- Tversky, Amos & Kahneman, Daniel, 1986. "Rational Choice and the Framing of Decisions," The Journal of Business, University of Chicago Press, vol. 59(4), pages 251-278, October.
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- Majid Ghorbani & Yuan Liao & Sinan Çayköylü & Masud Chand, 2013. "Guilt, Shame, and Reparative Behavior: The Effect of Psychological Proximity," Journal of Business Ethics, Springer, vol. 114(2), pages 311-323, May.
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