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Qualifying the importance of findings

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  • Rossiter, John R.

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  • Rossiter, John R., 2003. "Qualifying the importance of findings," Journal of Business Research, Elsevier, vol. 56(1), pages 85-88, January.
  • Handle: RePEc:eee:jbrese:v:56:y:2003:i:1:p:85-88
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    References listed on IDEAS

    as
    1. Armstrong, J. Scott, 2003. "Discovery and communication of important marketing findings: Evidence and proposals," Journal of Business Research, Elsevier, vol. 56(1), pages 69-84, January.
    2. Paul Shrivastava, 1987. "Rigor and practical usefulness of research in strategic management," Strategic Management Journal, Wiley Blackwell, vol. 8(1), pages 77-92, January.
    3. Johnson, Eric J, 2001. "Digitizing Consumer Research," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 28(2), pages 331-336, September.
    4. Hubbard, Raymond & Vetter, Daniel E., 1996. "An empirical comparison of published replication research in accounting, economics, finance, management, and marketing," Journal of Business Research, Elsevier, vol. 35(2), pages 153-164, February.
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    Cited by:

    1. Mohamed M. Mostafa, 2020. "Catastrophe Theory Predicts International Concern for Global Warming," Journal of Quantitative Economics, Springer;The Indian Econometric Society (TIES), vol. 18(3), pages 709-731, September.
    2. John R. Rossiter, 2013. "Scientific progress in measurement theory?," AMS Review, Springer;Academy of Marketing Science, vol. 3(3), pages 171-179, September.
    3. Mohamed M. Mostafa, 2016. "Post-materialism, Religiosity, Political Orientation, Locus of Control and Concern for Global Warming: A Multilevel Analysis Across 40 Nations," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 128(3), pages 1273-1298, September.

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