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The pharmacist as a drug information supplier in hospitals: A view from services marketing

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  • Boerkamp, Ellis J. C.
  • Reuijl, Jan C.
  • Haaijer-Ruskamp, Flora M.

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  • Boerkamp, Ellis J. C. & Reuijl, Jan C. & Haaijer-Ruskamp, Flora M., 1997. "The pharmacist as a drug information supplier in hospitals: A view from services marketing," Journal of Business Research, Elsevier, vol. 40(3), pages 207-218, November.
    • Handle: RePEc:eee:jbrese:v:40:y:1997:i:3:p:207-218
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    References listed on IDEAS

    as
    1. Osiobe, Stephen A., 1985. "Use of information resources by health professionals: A review of the literature," Social Science & Medicine, Elsevier, vol. 21(9), pages 965-973, January.
    2. Leeflang, Peter S. H. & Reuyl, Jan C., 1986. "Estimating the parameters of market share models at different levels of aggregation with examples from the West German cigarette market," European Journal of Operational Research, Elsevier, vol. 23(1), pages 14-24, January.
    3. Boerkamp, E. J. C. & Haaijer-Ruskamp, F. M. & Reuyl, J. C. & Versluis, A., 1996. "The use of drug information sources by physicians: Development of a data-generating methodology," Social Science & Medicine, Elsevier, vol. 42(3), pages 379-388, February.
    4. Peter, J Paul & Churchill, Gilbert A, Jr & Brown, Tom J, 1993. "Caution in the Use of Difference Scores in Consumer Research," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 19(4), pages 655-662, March.
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