Predicting social media engagement with computer vision: An examination of food marketing on Instagram
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DOI: 10.1016/j.jbusres.2022.05.078
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- Alireza Aghasi & Arun Rai & Yusen Xia, 2024. "A Deep Learning and Image Processing Pipeline for Object Characterization in Firm Operations," INFORMS Journal on Computing, INFORMS, vol. 36(2), pages 616-634, March.
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- Paweł Bryła & Shuvam Chatterjee & Beata Ciabiada-Bryła, 2022. "The Impact of Social Media Marketing on Consumer Engagement in Sustainable Consumption: A Systematic Literature Review," IJERPH, MDPI, vol. 19(24), pages 1-16, December.
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Keywords
Social media marketing; Consumer engagement; Machine learning; Food; Processing fluency; Google Vision AI;All these keywords.
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