Freemium competition among ad-sponsored platforms
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DOI: 10.1016/j.infoecopol.2019.100848
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Cited by:
- Gang Liu & Fengyue An, 2021. "Video Platforms’ Value-Added Service Investments and Pricing Strategies for Advertisers," Sustainability, MDPI, vol. 13(24), pages 1-24, December.
- Peitz, Martin, 2020. "Economic policy for digital attention intermediaries," ZEW Discussion Papers 20-035, ZEW - Leibniz Centre for European Economic Research.
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Keywords
Freemium; Two-sided markets; Indirect network externalities; Advertising;All these keywords.
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