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Internationalization pattern of creative-cultural events: Two cases from Canada

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  • Etemad, Hamid
  • Motaghi, Hamed

Abstract

This paper characterizes the internationalization of creative-cultural events through in-depth, longitudinal and ethnographic case-studies of two typical events. It develops four families of propositions based on the extant theory and tests them against their corresponding aspects of the two case-studies. This comparative examination indicates varying levels of supports; and also points to significant differences from traditional patterns of internationalizations processes. This paper’s contributions are in identifying differences in such events’ internationalization pattern and suggesting theoretical explanation for them. A combination of firm-specific advantage (e.g., creative and cultural) and the event’s home location-specific advantages offer a theoretical approach as they attract both the viewers and creative service-providers from the rest of the world to the home of these events. The paper explores the implication for further theoretical research, management of such events and public policy formulations.

Suggested Citation

  • Etemad, Hamid & Motaghi, Hamed, 2018. "Internationalization pattern of creative-cultural events: Two cases from Canada," International Business Review, Elsevier, vol. 27(5), pages 1033-1044.
  • Handle: RePEc:eee:iburev:v:27:y:2018:i:5:p:1033-1044
    DOI: 10.1016/j.ibusrev.2018.03.003
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    Cited by:

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    2. John Thompson & John Day, 2020. "Understanding the impact and value of temporary public art sculpture trails," Local Economy, London South Bank University, vol. 35(3), pages 186-208, May.
    3. Hamid Etemad, 2018. "Advances and challenges in the evolving field of international entrepreneurship: The case of migrant and diaspora entrepreneurs," Journal of International Entrepreneurship, Springer, vol. 16(2), pages 109-118, June.
    4. María-Angeles Rastrollo-Horrillo, 2020. "Strategic Decisions to Enhance the Internationalization of the Performing Arts and Their Sustainability: The Case of Flamenco," Sustainability, MDPI, vol. 12(9), pages 1-16, May.
    5. Zahoor, Nadia & Khan, Zaheer & Meyer, Martin & Laker, Benjamin, 2023. "International entrepreneurial behavior of internationalizing African SMEs – Towards a new research agenda," Journal of Business Research, Elsevier, vol. 154(C).
    6. María-Angeles Rastrollo-Horrillo & Lourdes Navarrete, 2020. "Evaluation Model of the Roles of Festivals in the Internationalization of Performing Arts: Evidence from Flamenco Festivals," Sustainability, MDPI, vol. 12(24), pages 1-21, December.
    7. Hamid Etemad, 2021. "Revisiting aspects of entrepreneurship, entrepreneurial orientation, entrepreneurial intentions, international entrepreneurship, and their corresponding consequences," Journal of International Entrepreneurship, Springer, vol. 19(3), pages 321-338, September.
    8. Hamid Etemad, 2020. "Collective internationalization strategy, dispersed information, and entrepreneurial orientation interactions," Journal of International Entrepreneurship, Springer, vol. 18(1), pages 1-14, March.

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